<?xml version="1.0" encoding="UTF-8"?><rss xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:atom="http://www.w3.org/2005/Atom" version="2.0" xmlns:itunes="http://www.itunes.com/dtds/podcast-1.0.dtd" xmlns:googleplay="http://www.google.com/schemas/play-podcasts/1.0"><channel><title><![CDATA[Small Fish Big Pond]]></title><description><![CDATA[AI, Investing, & Forward Progress]]></description><link>https://mohitdagarwal.com</link><image><url>https://substackcdn.com/image/fetch/$s_!8fjG!,w_256,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fcd57abb2-cded-4a3d-850e-2e1d32276e3c_1160x1160.png</url><title>Small Fish Big Pond</title><link>https://mohitdagarwal.com</link></image><generator>Substack</generator><lastBuildDate>Sun, 23 Aug 2026 06:20:37 GMT</lastBuildDate><atom:link href="https://mohitdagarwal.com/feed" rel="self" type="application/rss+xml"/><copyright><![CDATA[Mohit Agarwal]]></copyright><language><![CDATA[en]]></language><webMaster><![CDATA[mohitagarwal@substack.com]]></webMaster><itunes:owner><itunes:email><![CDATA[mohitagarwal@substack.com]]></itunes:email><itunes:name><![CDATA[Mohit Agarwal]]></itunes:name></itunes:owner><itunes:author><![CDATA[Mohit Agarwal]]></itunes:author><googleplay:owner><![CDATA[mohitagarwal@substack.com]]></googleplay:owner><googleplay:email><![CDATA[mohitagarwal@substack.com]]></googleplay:email><googleplay:author><![CDATA[Mohit Agarwal]]></googleplay:author><itunes:block><![CDATA[Yes]]></itunes:block><item><title><![CDATA[The Future of Compute: NVIDIA's Crown is Slipping]]></title><description><![CDATA[Demand consolidation, changing compute mix, custom silicon, and distributed training will hurt NVIDIA's pole position.]]></description><link>https://mohitdagarwal.com/p/from-dominance-to-dilemma-nvidia</link><guid isPermaLink="false">https://mohitdagarwal.com/p/from-dominance-to-dilemma-nvidia</guid><dc:creator><![CDATA[Mohit Agarwal]]></dc:creator><pubDate>Fri, 25 Oct 2024 20:04:07 GMT</pubDate><enclosure url="https://substackcdn.com/image/fetch/$s_!FWlo!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2eec847b-0926-40c7-b8b0-3098d849a02c_640x472.png" length="0" type="image/jpeg"/><content:encoded><![CDATA[<div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!FWlo!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2eec847b-0926-40c7-b8b0-3098d849a02c_640x472.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!FWlo!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2eec847b-0926-40c7-b8b0-3098d849a02c_640x472.png 424w, https://substackcdn.com/image/fetch/$s_!FWlo!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2eec847b-0926-40c7-b8b0-3098d849a02c_640x472.png 848w, https://substackcdn.com/image/fetch/$s_!FWlo!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2eec847b-0926-40c7-b8b0-3098d849a02c_640x472.png 1272w, https://substackcdn.com/image/fetch/$s_!FWlo!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2eec847b-0926-40c7-b8b0-3098d849a02c_640x472.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!FWlo!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2eec847b-0926-40c7-b8b0-3098d849a02c_640x472.png" width="640" height="472" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/2eec847b-0926-40c7-b8b0-3098d849a02c_640x472.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:472,&quot;width&quot;:640,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:null,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:null,&quot;href&quot;:null,&quot;belowTheFold&quot;:false,&quot;topImage&quot;:true,&quot;internalRedirect&quot;:null,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!FWlo!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2eec847b-0926-40c7-b8b0-3098d849a02c_640x472.png 424w, https://substackcdn.com/image/fetch/$s_!FWlo!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2eec847b-0926-40c7-b8b0-3098d849a02c_640x472.png 848w, https://substackcdn.com/image/fetch/$s_!FWlo!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2eec847b-0926-40c7-b8b0-3098d849a02c_640x472.png 1272w, https://substackcdn.com/image/fetch/$s_!FWlo!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2eec847b-0926-40c7-b8b0-3098d849a02c_640x472.png 1456w" sizes="100vw" fetchpriority="high"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg aria-hidden="true" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a><figcaption class="image-caption">Jensen Huang delivering the world's first DGX-1 server to OpenAI in 2016. Credit: Tom&#8217;s Hardware</figcaption></figure></div><p>No one has benefitted from <a href="https://gwern.net/scaling-hypothesis">the scaling hypothesis</a> quite like NVIDIA. On the back of an AI boom and GPU <a href="https://www.hpcwire.com/2024/06/10/nvidia-shipped-3-76-million-data-center-gpus-in-2023-according-to-study/">monopoly</a>, they&#8217;ve become the fastest scaling hardware company in history&#8211;adding $2T of value in 13 months with <a href="https://www.marketwatch.com/livecoverage/nvidia-earnings-stock-results-q2-guidance-revenue-ai/card/nvidia-s-gross-margin-falls-sequentially-for-the-first-time-in-2-years-pJ6MoZSBfsmWEPpsA4Yu">SaaS-like margins</a>.&nbsp;</p><p>While the H100 generation likely represents peak pricing power (new <a href="https://www.semianalysis.com/p/nvidia-b100-b200-gb200-cogs-pricing">B200s have lower margins</a> and higher COGS), an immediate lack of alternatives means they&#8217;ll continue to print cash.&nbsp;</p><p>The open question is long-term (&gt;6yrs) durability<a class="footnote-anchor" data-component-name="FootnoteAnchorToDOM" id="footnote-anchor-1" href="#footnote-1" target="_self">1</a>. Hyperscalers (Google, Microsoft, Amazon, and Meta) are aggressively consolidating AI demand to become the dominant consumers of AI accelerators; while developing competitive, highly-credible chip efforts.&nbsp;</p><p>Simultaneously, the sheer scale of compute needs has hit limits on capex, power availability, and infrastructure development. This is driving an enormous shift towards distributed, vertically-integrated, and co-optimized <em>systems</em> (chips, racks, networking, cooling, infrastructure software, power) that NVIDIA is ill-prepared to supply.</p><p>In this paradigm, <em>NVIDIA can lose with the highest-performing GPUs</em><strong>; </strong>the implications will reverberate at every level of the AI stack&#8211;from fabs and semiconductors, to infrastructure, clouds, model developers, and the application layer.&nbsp;</p><p><strong>Demand Consolidation</strong></p><p>NVIDIAs predicament has been driven by hyperscalers' consolidation of AI workloads and accelerator demand&#8211;setting the stage for toothier custom silicon and evolving infrastructure requirements.&nbsp;</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!O0XH!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F62a27a9c-2da8-4c5d-9c97-29ec3aa64d55_1270x754.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!O0XH!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F62a27a9c-2da8-4c5d-9c97-29ec3aa64d55_1270x754.png 424w, https://substackcdn.com/image/fetch/$s_!O0XH!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F62a27a9c-2da8-4c5d-9c97-29ec3aa64d55_1270x754.png 848w, https://substackcdn.com/image/fetch/$s_!O0XH!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F62a27a9c-2da8-4c5d-9c97-29ec3aa64d55_1270x754.png 1272w, https://substackcdn.com/image/fetch/$s_!O0XH!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F62a27a9c-2da8-4c5d-9c97-29ec3aa64d55_1270x754.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!O0XH!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F62a27a9c-2da8-4c5d-9c97-29ec3aa64d55_1270x754.png" width="1270" height="754" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/62a27a9c-2da8-4c5d-9c97-29ec3aa64d55_1270x754.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:754,&quot;width&quot;:1270,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:null,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:null,&quot;href&quot;:null,&quot;belowTheFold&quot;:false,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:null,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!O0XH!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F62a27a9c-2da8-4c5d-9c97-29ec3aa64d55_1270x754.png 424w, https://substackcdn.com/image/fetch/$s_!O0XH!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F62a27a9c-2da8-4c5d-9c97-29ec3aa64d55_1270x754.png 848w, https://substackcdn.com/image/fetch/$s_!O0XH!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F62a27a9c-2da8-4c5d-9c97-29ec3aa64d55_1270x754.png 1272w, https://substackcdn.com/image/fetch/$s_!O0XH!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F62a27a9c-2da8-4c5d-9c97-29ec3aa64d55_1270x754.png 1456w" sizes="100vw"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg aria-hidden="true" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a><figcaption class="image-caption">Credit: Platformonomics</figcaption></figure></div><p>Already, ~50% of NVIDIA&#8217;s datacenter demand is from hyperscalers, the <a href="https://blog.johnluttig.com/p/nvidia-envy-understanding-the-gpu">other half </a>comes from a large number of startups, enterprises, VCs, and national consortiums.&nbsp;</p><p>That share is set to shrink&#8211;the tidal wave of startup spending on GPUs was a <a href="https://www.tomshardware.com/tech-industry/artificial-intelligence/nvidia-h100-buyers-are-reportedly-reselling-their-h100s-as-supply-issues-ease">transient phenomenon</a> to secure access in a fiercely competitive market. Today, most startups simply <a href="https://a16z.com/navigating-the-high-cost-of-ai-compute/">don&#8217;t have</a> unusual control or infrastructure requirements and are better served by the cloud.&nbsp;</p><p>As such, early purchases were ill-fated; this is borne out by <a href="https://www.theinformation.com/articles/startups-that-bought-too-many-nvidia-chips-may-have-to-rent-them-out">low utilization</a> and <a href="https://www.latent.space/p/gpu-bubble">abysmal ROI&#8217;s</a> for small/short term GPU rentals (usually offered by startups that over-provisioned and are forced to <a href="https://www.theinformation.com/articles/startups-that-bought-too-many-nvidia-chips-may-have-to-rent-them-out">rent out at a loss</a>). This is eerily reminiscent of dot com era startups defending costly server hardware as the world moved to the cloud.</p><p class="button-wrapper" data-attrs="{&quot;url&quot;:&quot;https://mohitdagarwal.com/p/from-dominance-to-dilemma-nvidia?utm_source=substack&utm_medium=email&utm_content=share&action=share&quot;,&quot;text&quot;:&quot;Share&quot;,&quot;action&quot;:null,&quot;class&quot;:null}" data-component-name="ButtonCreateButton"><a class="button primary" href="https://mohitdagarwal.com/p/from-dominance-to-dilemma-nvidia?utm_source=substack&utm_medium=email&utm_content=share&action=share"><span>Share</span></a></p><p>More fundamentally, and contrary to early expectations, the model rollout has aggressively consolidated around a few closed source APIs. Even <a href="https://ai.meta.com/blog/llama-3-2-connect-2024-vision-edge-mobile-devices/">open source</a> and <a href="https://machinelearning.apple.com/research/introducing-apple-foundation-models">edge</a> models are now the domain of the hyperscalers. Custom, small-midsize models trained with unique data for specific uses have struggled (e.g. <a href="https://x.com/emollick/status/1770618237782307075">Bloomberg GPT</a>). Scaled frontier models can be <a href="https://www.theinformation.com/articles/metas-free-ai-isnt-cheap-to-use-companies-say">cheaper</a> while performing and generalizing better &#8211; especially with effective RAG and <a href="https://openai.com/index/gpt-4o-fine-tuning/">widely available fine-tuning</a>. Thus, the value proposition for most companies training proprietary models is <a href="https://www.globenewswire.com/news-release/2024/06/11/2896928/0/en/Delays-Implementation-Issues-and-Unrealized-Benefits-Challenge-Generative-AI-Initiatives-in-2024.html">unclear</a>. Going forward, demand from this long tail of buyers looks shaky; considerably consolidating NVIDIA&#8217;s revenue base.</p><p>Meanwhile, the smaller independent clouds (Coreweave, Lambda, Crusoe, Runpod etc) have very uncertain futures. NVIDIA propped these businesses up with direct <a href="https://www.cnbc.com/2024/10/11/nvidia-backed-coreweave-picks-up-650-million-credit-line.html">investments</a> and <a href="https://www.fierce-network.com/cloud/coreweave-stokes-gpu-fire-86b-warchest">preferential GPU allocations</a> in order to drive fragmentation and reduce their reliance on the hyperscalers. Yet, they face long term headwinds without the product variety, infrastructure, and talent to cross-sell and establish lock-in; forcing them to sell commoditized H100 hours. <a href="https://www.semianalysis.com/p/nvidias-ramp-volume-asp-cloud-pricing">NVIDIA&#8217;s production ramp</a> has eroded scarcity and attractive margins baked into initial assumptions, while undermining the &#8220;moat&#8221; of favorable allocation. These companies are also extremely leveraged on 3rd party demand, and have been relying on <a href="https://www.theregister.com/2024/04/05/lambda_500m_loan/">GPU-secured debt</a> + heroic fundraising to expand fast enough to reach competitive economies of scale. It&#8217;s an open question if this will work, but things look ugly. The effects of lukewarm third party demand are already visible from the high availability and <a href="https://www.latent.space/p/gpu-bubble">declining GPU/hour costs</a> at small clouds.&nbsp;</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!3DkN!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F29acb333-5366-4781-80bc-f3f3321acc40_1600x984.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!3DkN!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F29acb333-5366-4781-80bc-f3f3321acc40_1600x984.png 424w, https://substackcdn.com/image/fetch/$s_!3DkN!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F29acb333-5366-4781-80bc-f3f3321acc40_1600x984.png 848w, https://substackcdn.com/image/fetch/$s_!3DkN!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F29acb333-5366-4781-80bc-f3f3321acc40_1600x984.png 1272w, https://substackcdn.com/image/fetch/$s_!3DkN!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F29acb333-5366-4781-80bc-f3f3321acc40_1600x984.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!3DkN!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F29acb333-5366-4781-80bc-f3f3321acc40_1600x984.png" width="1456" height="895" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/29acb333-5366-4781-80bc-f3f3321acc40_1600x984.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:895,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:null,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:null,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:null,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!3DkN!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F29acb333-5366-4781-80bc-f3f3321acc40_1600x984.png 424w, https://substackcdn.com/image/fetch/$s_!3DkN!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F29acb333-5366-4781-80bc-f3f3321acc40_1600x984.png 848w, https://substackcdn.com/image/fetch/$s_!3DkN!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F29acb333-5366-4781-80bc-f3f3321acc40_1600x984.png 1272w, https://substackcdn.com/image/fetch/$s_!3DkN!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F29acb333-5366-4781-80bc-f3f3321acc40_1600x984.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg aria-hidden="true" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a><figcaption class="image-caption">Credit: SemiAnalysis (Lambda, Fluidstack and Nebius prices have since dropped by &gt;50%)</figcaption></figure></div><p>Price cuts have reduced costs by 40%+ since last year and show no signs of stopping. This is disastrous for the durability and unit economics of independent clouds. Currently, you can rent GPUs for <a href="https://gpus.llm-utils.org/h100-gpu-cloud-availability-and-pricing/">$1.99/hour</a>. At those prices providers are getting &lt;10% ROE; if prices dip <a href="https://www.latent.space/p/gpu-bubble">below ~$1.65/hour</a> they will be eating losses. This pain may be obfuscated<a class="footnote-anchor" data-component-name="FootnoteAnchorToDOM" id="footnote-anchor-2" href="#footnote-2" target="_self">2</a> by long depreciation schedules (<a href="https://www.nextplatform.com/2024/05/02/how-to-make-more-money-renting-a-gpu-than-nvidia-makes-selling-it/">4+ year useful lives for an A100?</a>) but will come to bite eventually. When it does, NVIDIA will have few alternative outlets for demand.</p><p>In contrast, external hyperscale cloud demand has <a href="https://www.cnbc.com/2024/04/25/microsoft-says-cloud-ai-demand-exceeds-supply-despite-spending-surge.html">grown rapidly</a>. It&#8217;s so high that <a href="https://www.theinformation.com/articles/ai-developers-stymied-by-server-shortage-at-aws-microsoft-google">developers</a> (even <a href="https://www.theinformation.com/articles/openai-eases-away-from-microsoft-data-centers">OpenAI</a>!) are facing chronic shortages with monthlong lead times. This is bolstered by internal demand, with <a href="https://blog.johnluttig.com/p/nvidia-envy-understanding-the-gpu">50-70%</a> of total compute going to frontier training runs and inference for major launches (e.g. Copilot, Gemini, Meta AI). Despite <a href="https://www.platformonomics.com/2023/02/follow-the-capex-cloud-table-stakes-2022-retrospective/">$20b+ each</a> in yearly capex, all the major clouds are <a href="https://gpus.llm-utils.org/h100-gpu-cloud-availability-and-pricing/">at capacity</a>. With their scale and infrastructure experience, the &#8220;big three&#8221; cloud providers are best positioned to amortize depreciation and downtime costs while offering superior flexibility, security, and reliability. As a result, AI service <a href="https://www.crn.com/news/ai/2024/satya-nadella-has-microsoft-in-the-ai-driver-s-seat">margins</a> are high and customer trust is strong.&nbsp;</p><p>These are the same structural advantages that drove the original transition to the cloud from on-prem. Hyperscalers will <a href="https://stratechery.com/2024/interviews-with-microsoft-ceo-satya-nadella-and-cto-kevin-scott-about-the-ai-platform-shift/">keep pressing</a> and are poised to increase market share for AI workloads. As a result, we&#8217;ve already begun to see a major revenue consolidation for NVIDIA: in their <a href="https://s201.q4cdn.com/141608511/files/doc_financials/2024/q2/19771e6b-cc29-4027-899e-51a0c386111e.pdf">Q2 earnings</a>, a single cloud provider accounted for 29% of quarterly data center (a $3.9b purchase or ~130k H100s).&nbsp;</p><p>In light of this, NVIDIA is almost akin to an automotive component supplier; deriving most of their revenue from four customers with deep coffers, talent, and competitive ambitions. They have no way to reverse this trend. Now, they must gamble the business on their most competent competitors' chip efforts.</p><p><strong>Competing Silicon</strong></p><p>NVIDIA&#8217;s dominance for powering parallel AI/ML workloads was a manageable equilibrium when GPU spending was in the hundreds of millions. This is no longer the case; Microsoft added $10B/quarter in incremental AI spend last year. Capex is now <a href="https://stratechery.com/2024/interviews-with-microsoft-ceo-satya-nadella-and-cto-kevin-scott-about-the-ai-platform-shift/#capex">&gt;25%</a> of gross profit at some hyperscalers with GPUs making up <a href="https://observer.com/2024/07/microsoft-q2-earnings-ai-cloud/">half</a> of infrastructure spend and <a href="https://www.dwarkeshpatel.com/i/149705443/scaling-costs-and-power-demand">~80%</a> of datacenter TCO. Also, unlike software, inference is core to the marginal cost structure.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!QXRS!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Faed9f982-c050-476c-99d8-55b6ad42192d_1118x696.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!QXRS!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Faed9f982-c050-476c-99d8-55b6ad42192d_1118x696.png 424w, https://substackcdn.com/image/fetch/$s_!QXRS!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Faed9f982-c050-476c-99d8-55b6ad42192d_1118x696.png 848w, https://substackcdn.com/image/fetch/$s_!QXRS!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Faed9f982-c050-476c-99d8-55b6ad42192d_1118x696.png 1272w, https://substackcdn.com/image/fetch/$s_!QXRS!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Faed9f982-c050-476c-99d8-55b6ad42192d_1118x696.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!QXRS!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Faed9f982-c050-476c-99d8-55b6ad42192d_1118x696.png" width="1118" height="696" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/aed9f982-c050-476c-99d8-55b6ad42192d_1118x696.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:696,&quot;width&quot;:1118,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:null,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:null,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:null,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!QXRS!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Faed9f982-c050-476c-99d8-55b6ad42192d_1118x696.png 424w, https://substackcdn.com/image/fetch/$s_!QXRS!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Faed9f982-c050-476c-99d8-55b6ad42192d_1118x696.png 848w, https://substackcdn.com/image/fetch/$s_!QXRS!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Faed9f982-c050-476c-99d8-55b6ad42192d_1118x696.png 1272w, https://substackcdn.com/image/fetch/$s_!QXRS!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Faed9f982-c050-476c-99d8-55b6ad42192d_1118x696.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg aria-hidden="true" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a><figcaption class="image-caption">Credit: John Huber</figcaption></figure></div><p>As future training runs ($5B+) bump against spending limitations, customization, and <a href="https://stratechery.com/2024/interviews-with-microsoft-ceo-satya-nadella-and-cto-kevin-scott-about-the-ai-platform-shift/#capex">capital efficiency will be paramount</a> to maximally scaling compute, training the best models, and staying competitive. Simply ignoring NVIDIA and their margin stacking is no longer an option.</p><p>While independent NVIDIA alternatives have struggled, the hyperscalers have a successful track record of substituting and designing out key chip suppliers. Meta designed NVIDIA out (!) for some of their <a href="https://www.semianalysis.com/p/meta-custom-silicon-whats-old-is">largest DLRM workloads with their ASICs</a>, and Google did the same for key video encoding workloads from YouTube. Amazon replaced hypervisors with Nitro back in 2012 and a <a href="https://www.semianalysis.com/p/amazons-cloud-crisis-how-aws-will">huge volume of intel CPUs with Graviton</a>.</p><p>Hyperscale customers present extreme risk<a class="footnote-anchor" data-component-name="FootnoteAnchorToDOM" id="footnote-anchor-3" href="#footnote-3" target="_self">3</a> as they <a href="https://www.spglobal.com/market-intelligence/en/news-insights/research/hyperscalers-stress-ai-credentials-optimization-and-developer-empowerment">focus relentlessly on cost reduction</a>, substitution, and internal chips efforts. In doing so, they (and key design partners like <a href="https://www.reuters.com/technology/marvell-wins-new-ai-chip-business-lower-margins-2024-04-11/">Marvell</a>, <a href="https://www.semianalysis.com/p/broadcoms-google-tpu-revenue-explosion">Broadcom</a>, <a href="https://www.datagravity.dev/p/hyperscaler-ai-custom-chips-asic">Astera</a>, <a href="https://www.datagravity.dev/p/hyperscaler-ai-custom-chips-asic">Arista</a> and <a href="https://globaltechresearch.substack.com/p/marvell-mrvl-us-vs-alchip-3661-tt">AIchip</a>) bring to bear massive amounts of capital and engineering talent to actively undermine NVIDIA&#8217;s core business.&nbsp;</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!bQQB!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa3bc9017-bff6-4fc2-8d00-3af329ec1d98_1818x634.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!bQQB!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa3bc9017-bff6-4fc2-8d00-3af329ec1d98_1818x634.png 424w, https://substackcdn.com/image/fetch/$s_!bQQB!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa3bc9017-bff6-4fc2-8d00-3af329ec1d98_1818x634.png 848w, https://substackcdn.com/image/fetch/$s_!bQQB!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa3bc9017-bff6-4fc2-8d00-3af329ec1d98_1818x634.png 1272w, https://substackcdn.com/image/fetch/$s_!bQQB!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa3bc9017-bff6-4fc2-8d00-3af329ec1d98_1818x634.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!bQQB!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa3bc9017-bff6-4fc2-8d00-3af329ec1d98_1818x634.png" width="1456" height="508" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/a3bc9017-bff6-4fc2-8d00-3af329ec1d98_1818x634.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:508,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:805470,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:null,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!bQQB!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa3bc9017-bff6-4fc2-8d00-3af329ec1d98_1818x634.png 424w, https://substackcdn.com/image/fetch/$s_!bQQB!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa3bc9017-bff6-4fc2-8d00-3af329ec1d98_1818x634.png 848w, https://substackcdn.com/image/fetch/$s_!bQQB!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa3bc9017-bff6-4fc2-8d00-3af329ec1d98_1818x634.png 1272w, https://substackcdn.com/image/fetch/$s_!bQQB!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa3bc9017-bff6-4fc2-8d00-3af329ec1d98_1818x634.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg aria-hidden="true" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a><figcaption class="image-caption">Growth projections for the custom compute market and Marvell&#8217;s revenue ramp. Credit: SeekingAlpha</figcaption></figure></div><p>Google is a prime example of this. Their legacy workloads (search, ads, translate) made them one of the largest consumers of accelerated computing and ML inference. As such, they&#8217;ve been working on AI accelerators (TPUs) in-house <a href="https://thechipletter.substack.com/p/googles-first-tensor-processing-unit">since 2013</a>. While development now follows multi-year timelines, v1 only took <a href="https://arxiv.org/abs/1704.04760">15 months</a> from kickoff to deployment &#8211; with limited <a href="https://www.computer.org/csdl/magazine/mi/2021/02/09351692/1r50VAsNljq">budget</a>, <a href="https://www.computer.org/csdl/magazine/mi/2021/02/09351692/1r50VAsNljq">talent</a>, and an architecture from a <a href="https://www.eecs.harvard.edu/htk/static/files/1978-cmu-cs-report-kung-leiserson.pdf">1978 paper.</a> Given this, TPU performance is astonishing. They&#8217;re <a href="https://www.semianalysis.com/p/tpuv5e-the-new-benchmark-in-cost">cheaper than H100s</a> for inference and competitive for large training runs&#8211;Gemini-Ultra, a GPT-4 Class, frontier model was trained exclusively on <a href="https://arxiv.org/abs/2312.11805">TPU V4 clusters</a> (these are 2 generations old!).&nbsp;</p><p>Large enterprises have switched as well. <a href="https://www.prnewswire.com/news-releases/midjourney-selects-google-cloud-to-power-ai-generated-creative-platform-301771558.html">Midjourney</a> trained exclusively on TPUs and Anthropic <a href="https://www.prnewswire.com/news-releases/google-announces-expansion-of-ai-partnership-with-anthropic-301981815.html">uses v5e for inference</a>. Most recently, Apple chose to train its SOTA <a href="https://www.ctee.com.tw/news/20240730700423-430704">3B parameter local model on a mix of TPU V4 and V5p</a> instead of NVIDIA.&nbsp;</p><p>The pace of improvement isn&#8217;t slowing. TPUs are in their 6th generation and investment has accelerated. The newest gen (Trillium) has <a href="https://cloud.google.com/blog/products/compute/introducing-trillium-6th-gen-tpus">doubled energy efficiency and HBM capacity while more than tripling peak performance</a>. Google is also iterating on its software stack. They&#8217;ve transitioned away from TensorFlow to JAX &#8211; which handles compilation and low level deployment optimization. While slower than CUDA on GPUs, JAX is an increasingly viable cross-platform alternative. This is the result of improving support (e.g. libraries like Equinox), better scalability, speedups from compiling into XLA, as well as native support for autodiff and JIT compilation.</p><p>Critically, TPUs + JAX have been so effective that they&#8217;ve almost entirely replaced NVIDIA GPUs for Google&#8217;s internal AI Workloads. This includes all of Deepmind (!), Gemini training + inference, as well as YouTube DLRM. Employees literally <a href="https://news.ycombinator.com/item?id=39670121">can&#8217;t remember the last time they used NVIDIA</a>. Nearly all remaining demand is for external GCP clients, but even here TPUs are <a href="https://news.ycombinator.com/item?id=39822184">aggressively ramping</a> to serve more workloads and further constrain <a href="https://www.theinformation.com/articles/all-i-want-for-christmas-is-gpus">NVIDIA spend</a>.&nbsp;</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!FCYp!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0caccae1-77b1-4411-93e1-ca72800ac904_800x357.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!FCYp!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0caccae1-77b1-4411-93e1-ca72800ac904_800x357.png 424w, https://substackcdn.com/image/fetch/$s_!FCYp!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0caccae1-77b1-4411-93e1-ca72800ac904_800x357.png 848w, https://substackcdn.com/image/fetch/$s_!FCYp!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0caccae1-77b1-4411-93e1-ca72800ac904_800x357.png 1272w, https://substackcdn.com/image/fetch/$s_!FCYp!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0caccae1-77b1-4411-93e1-ca72800ac904_800x357.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!FCYp!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0caccae1-77b1-4411-93e1-ca72800ac904_800x357.png" width="800" height="357" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/0caccae1-77b1-4411-93e1-ca72800ac904_800x357.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:357,&quot;width&quot;:800,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:null,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:null,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:null,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!FCYp!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0caccae1-77b1-4411-93e1-ca72800ac904_800x357.png 424w, https://substackcdn.com/image/fetch/$s_!FCYp!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0caccae1-77b1-4411-93e1-ca72800ac904_800x357.png 848w, https://substackcdn.com/image/fetch/$s_!FCYp!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0caccae1-77b1-4411-93e1-ca72800ac904_800x357.png 1272w, https://substackcdn.com/image/fetch/$s_!FCYp!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0caccae1-77b1-4411-93e1-ca72800ac904_800x357.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg aria-hidden="true" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a><figcaption class="image-caption">Amazon Trainium Launch Event. Credit: Amazon</figcaption></figure></div><p>It&#8217;s not just Google, Amazon is <a href="https://www.cnbc.com/2023/08/12/amazon-is-racing-to-catch-up-in-generative-ai-with-custom-aws-chips.html">ramping up</a> chip development&#8211;powered by its 2015 acquisition of Annapurna Labs<a class="footnote-anchor" data-component-name="FootnoteAnchorToDOM" id="footnote-anchor-4" href="#footnote-4" target="_self">4</a>. They recently launched second generation Inferentia and new Trainium chips, with spending projected to ramp up to <a href="https://www.reuters.com/technology/marvell-wins-new-ai-chip-business-lower-margins-2024-04-11/">$2.5B by 2026</a>. While Gen 1 ran Alexa&#8217;s backend, Gen 2 (with <a href="https://www.nextplatform.com/2023/12/04/how-aws-can-undercut-nvidia-with-homegrown-ai-compute-engines/">more HBM and bandwidth</a>) is focused on LLM price/performance optimization. It&#8217;s been accompanied by the <a href="https://awsdocs-neuron.readthedocs-hosted.com/en/latest/index.html">Neuron SDK</a> &#8211; a custom compiler that <a href="https://awsdocs-neuron.readthedocs-hosted.com/en/latest/general/faq/training/neuron-training.html">completely replaces CUDA</a>. It provides low level control and is <a href="https://awsdocs-neuron.readthedocs-hosted.com/en/latest/frameworks/torch/index.html">compatible</a> with Torch, Jax, and TensorFlow &#8211; developers particularly like its <a href="https://aws.amazon.com/machine-learning/neuron/">performance analysis tooling</a>. Combined, this has proved a viable NVIDIA substitute for inference and large model training workloads. Anthropic now uses Amazon as their primary compute vendor; <a href="https://www.aboutamazon.com/news/aws/what-you-need-to-know-about-the-aws-ai-chips-powering-amazons-partnership-with-anthropic">moving frontier model training and inference workloads</a> to custom hardware <a href="https://www.datacenterdynamics.com/en/news/anthropic-to-use-google-tpu-v5e-chips-to-train-generative-ai-models/">in lieu of</a> NVIDIA. The two are even <a href="https://press.aboutamazon.com/2023/9/amazon-and-anthropic-announce-strategic-collaboration-to-advance-generative-ai">co-developing</a> future generations of Amazon hardware, informed by Anthropic.</p><p>Microsoft is similarly focused on ramping up internal chip development efforts<a class="footnote-anchor" data-component-name="FootnoteAnchorToDOM" id="footnote-anchor-5" href="#footnote-5" target="_self">5</a>. 300 employees have drawn on past chip experience (Xbox) and a close partnership with AMD (eventually Marvell by &#8216;25-&#8217;26) to <a href="https://www.zdnet.com/article/microsoft-unveils-first-ai-chip-maia-100-and-cobalt-cpu/">launch their first-gen</a> Maia 100 accelerator and associated Cobalt 100 CPU (an ARM based, Ampere replacement). The Maia accelerator is <a href="https://www.semianalysis.com/p/microsoft-infrastructure-ai-and-cpu">impressive</a>; in raw <a href="https://www.forbes.com/sites/karlfreund/2023/11/16/microsoft-announces-maia-ai-arm-cpu-amd-mi300--new-nvidia-for-azure/">FLOPS</a> it&#8217;s competitive with H100s, but it&#8217;s been constrained by HBM bandwidth (likely on account of their <a href="https://www.forbes.com/sites/karlfreund/2023/11/16/microsoft-announces-maia-ai-arm-cpu-amd-mi300--new-nvidia-for-azure/">pre-LLM design</a> and optimization for CNNs).&nbsp;</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!TPA6!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa25a7659-cad6-4428-a6a4-009467da337b_1794x862.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!TPA6!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa25a7659-cad6-4428-a6a4-009467da337b_1794x862.png 424w, https://substackcdn.com/image/fetch/$s_!TPA6!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa25a7659-cad6-4428-a6a4-009467da337b_1794x862.png 848w, https://substackcdn.com/image/fetch/$s_!TPA6!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa25a7659-cad6-4428-a6a4-009467da337b_1794x862.png 1272w, https://substackcdn.com/image/fetch/$s_!TPA6!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa25a7659-cad6-4428-a6a4-009467da337b_1794x862.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!TPA6!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa25a7659-cad6-4428-a6a4-009467da337b_1794x862.png" width="1456" height="700" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/a25a7659-cad6-4428-a6a4-009467da337b_1794x862.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:700,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:812966,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:null,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!TPA6!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa25a7659-cad6-4428-a6a4-009467da337b_1794x862.png 424w, https://substackcdn.com/image/fetch/$s_!TPA6!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa25a7659-cad6-4428-a6a4-009467da337b_1794x862.png 848w, https://substackcdn.com/image/fetch/$s_!TPA6!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa25a7659-cad6-4428-a6a4-009467da337b_1794x862.png 1272w, https://substackcdn.com/image/fetch/$s_!TPA6!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa25a7659-cad6-4428-a6a4-009467da337b_1794x862.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg aria-hidden="true" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a><figcaption class="image-caption">Microsoft cloud accelerator software stack (Maia + AMD + NVIDIA). Credit: Microsoft</figcaption></figure></div><p>On the software side, Microsoft launched the <a href="https://azure.microsoft.com/en-us/blog/azure-maia-for-the-era-of-ai-from-silicon-to-software-to-systems/">Maia SDK</a> &#8211; a Pytorch compatible compiler that leans on <a href="https://openai.com/index/triton/">OpenAI&#8217;s Triton</a> framework to replace CUDA<a class="footnote-anchor" data-component-name="FootnoteAnchorToDOM" id="footnote-anchor-6" href="#footnote-6" target="_self">6</a>. Triton is both fairly efficient and very abstracted from underlying hardware, making it generalizable and highly legible to an ML engineer. Microsoft is pushing to use Triton <a href="https://azure.microsoft.com/en-us/blog/azure-maia-for-the-era-of-ai-from-silicon-to-software-to-systems/">to standardize and simplify custom kernel development.</a> They&#8217;ve also already rolled out <a href="https://azure.microsoft.com/en-us/blog/fostering-ai-infrastructure-advancements-through-standardization/">a new data format (MX v1.0)</a> to standardize quantization across providers. This would make custom and 3rd party chips seamlessly interoperable and give devs complete portability; in effect commoditizing NVIDIA. Maia is very early, but has been tested in production; <a href="https://www.directionsonmicrosoft.com/members/blog/2023-11-15/microsoft-bets-its-own-chips-boost-azure-ai-workloads">serving inference </a>for Bing Chat (now Copilot) and Github Copilot. Future use cases will include 3rd party inference (OAI), training Microsoft&#8217;s <a href="https://www.theinformation.com/articles/meet-mai-1-microsoft-readies-new-ai-model-to-compete-with-google-openai">GPT4 level internal model (MAI-1)</a>, and serving Azure customers.&nbsp;</p><p>Even Meta is stepping into the custom silicon game and serving meaningful production workloads. Early Meta chips were optimized to serve ranking, advertising, and recommendation workloads (DLRM) for Instagram and Reels. This has changed with the launch of their second-gen <a href="https://about.fb.com/news/2024/04/introducing-our-next-generation-infrastructure-for-ai/">MTIA chips and a custom built software stack to support it</a>. These V2 chips are designed to serve AI inference applications for Meta AI characters/chat on Instagram and WhatsApp; they have <a href="https://about.fb.com/news/2024/04/introducing-our-next-generation-infrastructure-for-ai/">already been deployed</a> to data centers and are serving use cases in production. Meta is intent on expanding the scope of these chips particularly for synthetic data generation. <a href="https://ai.meta.com/blog/meta-llama-3-1/">Llama 3.1 relied</a> on this for supervised fine tuning and distillation to pretrain smaller models. In <a href="https://www.youtube.com/watch?v=9TU0XjJqpOg">Zuckerberg&#8217;s view</a>, immense inference capacity is a priority for future frontier model training. While Meta still <a href="https://www.datacenterdynamics.com/en/news/meta-to-operate-600000-gpus-by-year-end/">purchases NVIDIA</a>, the direction they&#8217;re moving is clear.&nbsp;</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!kIPg!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F975b13bf-6c2e-439a-b811-903bc257ea7a_1600x900.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!kIPg!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F975b13bf-6c2e-439a-b811-903bc257ea7a_1600x900.png 424w, https://substackcdn.com/image/fetch/$s_!kIPg!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F975b13bf-6c2e-439a-b811-903bc257ea7a_1600x900.png 848w, https://substackcdn.com/image/fetch/$s_!kIPg!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F975b13bf-6c2e-439a-b811-903bc257ea7a_1600x900.png 1272w, https://substackcdn.com/image/fetch/$s_!kIPg!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F975b13bf-6c2e-439a-b811-903bc257ea7a_1600x900.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!kIPg!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F975b13bf-6c2e-439a-b811-903bc257ea7a_1600x900.png" width="1456" height="819" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/975b13bf-6c2e-439a-b811-903bc257ea7a_1600x900.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:819,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:null,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:null,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:null,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!kIPg!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F975b13bf-6c2e-439a-b811-903bc257ea7a_1600x900.png 424w, https://substackcdn.com/image/fetch/$s_!kIPg!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F975b13bf-6c2e-439a-b811-903bc257ea7a_1600x900.png 848w, https://substackcdn.com/image/fetch/$s_!kIPg!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F975b13bf-6c2e-439a-b811-903bc257ea7a_1600x900.png 1272w, https://substackcdn.com/image/fetch/$s_!kIPg!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F975b13bf-6c2e-439a-b811-903bc257ea7a_1600x900.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg aria-hidden="true" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a><figcaption class="image-caption">Credit: IOFund</figcaption></figure></div><p>The shift to custom silicon is especially telling because it&#8217;s happening in a market that should reinforce NVIDIAs moat. Current AI workloads are skewed towards training, even at Microsoft training is <a href="https://d18rn0p25nwr6d.cloudfront.net/CIK-0001045810/1cbe8fe7-e08a-46e3-8dcc-b429fc06c1a4.pdf">~60% of compute demand</a>. In theory, this should have limited the viability of custom silicon, as training is memory bound and sensitive to footprint constraints. As AI adoption accelerates, productization matures, and the <a href="https://www.sequoiacap.com/article/ais-600b-question/">revenue hole is filled</a><a class="footnote-anchor" data-component-name="FootnoteAnchorToDOM" id="footnote-anchor-7" href="#footnote-7" target="_self">7</a>, the balance will shift to inference; increasing pressure on NVIDIA. By 2025, <a href="https://blog.johnluttig.com/p/nvidia-envy-understanding-the-gpu">70% of GPU hours</a> will be spent on inference where custom silicon is especially competitive. Even to date, inference commoditization has been extremely aggressive. In many cases (especially for mid size models) last gen <a href="https://modal.com/blog/gpu-types">A100s offer better</a> performance/$ than H100s, and AMD has quietly become a more competitive substitute<a class="footnote-anchor" data-component-name="FootnoteAnchorToDOM" id="footnote-anchor-8" href="#footnote-8" target="_self">8</a>. In the longer term it&#8217;s even possible that <a href="https://wccftech.com/jim-keller-tenstorrent-wants-to-compete-with-nvidia-ai-gpus-using-risc-v-based-ai-cpus/">CPU-based inference</a> is optimal, particularly <a href="https://spectrum.ieee.org/ai-cpu">for small models</a>.</p><p>Ultimately, hyperscalers' successes with developing and deploying custom chips (particularly Google&#8217;s) is deeply worrying for NVIDIA. Hyperscalers have a long history of designing out component vendors, in a world of increasing consolidation this may be existential. Many of the most competitive chip efforts were started with different mandates <a href="https://thechipletter.substack.com/p/googles-first-tensor-processing-unit">over a decade ago</a>&#8211;well before the massive wave of AI demand. While accelerator design cycles are long, it&#8217;s an eminently solvable problem that simply requires commitment, capital, and scale.&nbsp;</p><p><strong>The Distributed Scale Problem</strong></p><p>When discussing competing chip efforts, some will rebut that on a per-chip basis NVIDIAs upcoming <a href="https://www.nvidia.com/en-us/data-center/hgx/">B100 will be much faster</a> (delivering the performance of 3 Trillium TPUs). This may be true, but it illustrates a more important issue; per-chip performance doesn&#8217;t matter; <strong>NVIDIA can make the highest-performing GPUs on earth and lose.</strong>&nbsp;</p><p>Hyperscalers have the ability to vertically integrate while leveraging scale and specialization to make distributed <strong>systems</strong> that are cheaper and more performant in aggregate. For a platform agnostic supplier like NVIDIA, this is a structurally difficult trend to compete with or adapt to.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!ZZra!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F03307527-1d26-4b06-b0ca-71f21d91e97f_1024x555.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!ZZra!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F03307527-1d26-4b06-b0ca-71f21d91e97f_1024x555.png 424w, https://substackcdn.com/image/fetch/$s_!ZZra!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F03307527-1d26-4b06-b0ca-71f21d91e97f_1024x555.png 848w, https://substackcdn.com/image/fetch/$s_!ZZra!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F03307527-1d26-4b06-b0ca-71f21d91e97f_1024x555.png 1272w, https://substackcdn.com/image/fetch/$s_!ZZra!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F03307527-1d26-4b06-b0ca-71f21d91e97f_1024x555.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!ZZra!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F03307527-1d26-4b06-b0ca-71f21d91e97f_1024x555.png" width="1024" height="555" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/03307527-1d26-4b06-b0ca-71f21d91e97f_1024x555.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:555,&quot;width&quot;:1024,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:null,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:null,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:null,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!ZZra!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F03307527-1d26-4b06-b0ca-71f21d91e97f_1024x555.png 424w, https://substackcdn.com/image/fetch/$s_!ZZra!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F03307527-1d26-4b06-b0ca-71f21d91e97f_1024x555.png 848w, https://substackcdn.com/image/fetch/$s_!ZZra!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F03307527-1d26-4b06-b0ca-71f21d91e97f_1024x555.png 1272w, https://substackcdn.com/image/fetch/$s_!ZZra!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F03307527-1d26-4b06-b0ca-71f21d91e97f_1024x555.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg aria-hidden="true" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a><figcaption class="image-caption">Credit: RegMedia</figcaption></figure></div><p>This is the result of a broader trend; with the breakdown of <a href="https://cartesianproduct.wordpress.com/2013/04/15/the-end-of-dennard-scaling/">dennard scaling</a> and <a href="https://fuse.wikichip.org/news/7343/iedm-2022-did-we-just-witness-the-death-of-sram/">SRAM logic shrinking</a>, returns to transistor miniaturization have decreased and new node costs have been <a href="https://www.extremetech.com/computing/272096-3nm-process-node">skyrocketing</a>. Hardware gains (density, performance, and cost) <a href="https://spectrum.ieee.org/stco-system-technology-cooptimization">increasingly come from</a> system technology co-optimization; the intelligent design of interconnect, chiplets, cooling, power, racks, and data centers. Much of this has been enabled by <a href="https://www.semianalysis.com/p/ai-expansion-supply-chain-analysis">advanced packaging</a> (e.g. chiplets, increased on-package HBM) and <a href="https://www.fabricatedknowledge.com/p/the-data-center-is-the-new-compute">larger substrates</a>. However, even more gains have come from a conscious effort by datacenter operators, suppliers, and system integrators to tailor designs for hyperscale needs. We&#8217;ve just begun to see optimization at this layer in light of changing requirements for AI servers and data centers.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!1dqK!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2328e884-35a4-44e2-b2d4-25639d82833a_1466x798.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!1dqK!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2328e884-35a4-44e2-b2d4-25639d82833a_1466x798.png 424w, https://substackcdn.com/image/fetch/$s_!1dqK!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2328e884-35a4-44e2-b2d4-25639d82833a_1466x798.png 848w, https://substackcdn.com/image/fetch/$s_!1dqK!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2328e884-35a4-44e2-b2d4-25639d82833a_1466x798.png 1272w, https://substackcdn.com/image/fetch/$s_!1dqK!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2328e884-35a4-44e2-b2d4-25639d82833a_1466x798.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!1dqK!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2328e884-35a4-44e2-b2d4-25639d82833a_1466x798.png" width="1456" height="793" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/2328e884-35a4-44e2-b2d4-25639d82833a_1466x798.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:793,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:null,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:null,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:null,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!1dqK!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2328e884-35a4-44e2-b2d4-25639d82833a_1466x798.png 424w, https://substackcdn.com/image/fetch/$s_!1dqK!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2328e884-35a4-44e2-b2d4-25639d82833a_1466x798.png 848w, https://substackcdn.com/image/fetch/$s_!1dqK!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2328e884-35a4-44e2-b2d4-25639d82833a_1466x798.png 1272w, https://substackcdn.com/image/fetch/$s_!1dqK!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2328e884-35a4-44e2-b2d4-25639d82833a_1466x798.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg aria-hidden="true" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a><figcaption class="image-caption">Credit: <a href="https://www.microsoft.com/en-us/research/uploads/prod/2018/07/Southampton-Plenary.pdf">Microsoft Research</a></figcaption></figure></div><p>Microsoft's data center design is an example of this. They are <a href="https://www.microsoft.com/en-us/research/uploads/prod/2018/07/Southampton-Plenary.pdf">planning their own telecom fiber network</a> and rolling out new ColorZ pluggable optical transceivers + DSPs to support long distance (&lt;80km) data transmission &#8211; effectively increasing peak cluster performance by connecting data centers. To support the huge data flows, Microsoft is <a href="https://www.microsoft.com/en-us/research/uploads/prod/2018/07/Southampton-Plenary.pdf">planning developments</a> of in package, and eventually on chip optics for switches and transceivers. Current racks with Maia chips have even more vertical integration. They use custom <a href="https://news.microsoft.com/source/features/ai/in-house-chips-silicon-to-service-to-meet-ai-demand/">power distribution</a>, high-bandwidth <a href="https://news.microsoft.com/source/features/ai/in-house-chips-silicon-to-service-to-meet-ai-demand/">ethernet protocols</a>, and dedicated in-rack <a href="https://www.techrepublic.com/article/microsoft-ai-maia-cobalt-chips/">&#8220;sidekicks&#8221;</a> to enable closed loop liquid cooling; increasing chip density while decreasing interconnect requirements and cost. Importantly, these servers <a href="https://azure.microsoft.com/en-us/blog/fostering-ai-infrastructure-advancements-through-standardization/">integrate into existing Azure datacenter infrastructure</a>, allowing for dynamic power optimization, easier management, and greater compute capacity in existing footprints; a requirement for scaling training runs in a world limited by build outs.&nbsp;</p><p>Google <a href="https://open.spotify.com/episode/0V9kRgNS7Ds6zh3GjdXUAQ?si=qE3MLNuFQLCFmSnvhG87jQ&amp;nd=1&amp;dlsi=3752b373bdfd4f2c">understands</a> this deeply. They have intentionally <a href="https://www.semianalysis.com/p/google-ai-infrastructure-supremacy">moved away from</a> big chips to swarms of smaller, cheaper ASICs with deep interconnects. At the rack level, all TPUs have identical configurations &#8211; unburdened by the need to support different environments. <a href="https://www.nextplatform.com/2018/05/10/tearing-apart-googles-tpu-3-0-ai-coprocessor/">They also have fewer server boards that are integrated in the rack.</a> This increases shelf density and further reduces the complexity of hardware deployment. Google also <a href="https://www.semianalysis.com/p/google-apollo-the-3-billion-game">uses ICI as opposed to NVLink</a> enabling them to connect slices of 64 TPUs very cheaply over passive copper.&nbsp;</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!SsKe!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5d38869c-661c-442f-8ee8-826c54acb5e7_1600x658.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!SsKe!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5d38869c-661c-442f-8ee8-826c54acb5e7_1600x658.png 424w, https://substackcdn.com/image/fetch/$s_!SsKe!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5d38869c-661c-442f-8ee8-826c54acb5e7_1600x658.png 848w, https://substackcdn.com/image/fetch/$s_!SsKe!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5d38869c-661c-442f-8ee8-826c54acb5e7_1600x658.png 1272w, https://substackcdn.com/image/fetch/$s_!SsKe!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5d38869c-661c-442f-8ee8-826c54acb5e7_1600x658.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!SsKe!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5d38869c-661c-442f-8ee8-826c54acb5e7_1600x658.png" width="1456" height="599" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/5d38869c-661c-442f-8ee8-826c54acb5e7_1600x658.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:599,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:null,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:null,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:null,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!SsKe!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5d38869c-661c-442f-8ee8-826c54acb5e7_1600x658.png 424w, https://substackcdn.com/image/fetch/$s_!SsKe!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5d38869c-661c-442f-8ee8-826c54acb5e7_1600x658.png 848w, https://substackcdn.com/image/fetch/$s_!SsKe!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5d38869c-661c-442f-8ee8-826c54acb5e7_1600x658.png 1272w, https://substackcdn.com/image/fetch/$s_!SsKe!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5d38869c-661c-442f-8ee8-826c54acb5e7_1600x658.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg aria-hidden="true" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a><figcaption class="image-caption">Credit: Google</figcaption></figure></div><p>Unlike Nvidia, however, Google also customizes significantly at and beyond the data center level. TPUs are designed to run in pods of 4096 chips <a href="https://www.semianalysis.com/p/google-apollo-the-3-billion-game">using custom optical switches (Apollo)</a> in lieu of normal electronic packet switches, greatly reducing power-consumption and downtime compared to NVIDIA. This is possible because across the data center, TPUs use a unique <a href="https://www.semianalysis.com/p/google-ai-infrastructure-supremacy">torus-shaped network topology, as opposed to Clos</a>; improving latency and locality. Combined with proprietary cloud networking hardware and software <a href="https://www.semianalysis.com/p/google-apollo-the-3-billion-game">(Jupiter)</a>, massive clusters of TPUs can be organized across data centers. This is how Google data centers provide <a href="https://www.semianalysis.com/p/google-ai-infrastructure-supremacy">performance/TCO that is nearly 30% lower than competitors</a> (primarily on account of reduced chip cost, downtime, and infra spend).&nbsp;</p><p>More importantly, in conjunction with smaller batch sizes, data verification tricks, and <a href="https://www.semianalysis.com/p/multi-datacenter-training-openais">advanced partitioning</a>, it means Google can train frontier models like Gemini Pro 1.5 <a href="https://arxiv.org/abs/2403.05530">over multiple connected data centers</a>.&nbsp;</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!QGo5!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdfc6c869-faaf-4abf-ad0e-9bd1577a468c_1336x958.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!QGo5!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdfc6c869-faaf-4abf-ad0e-9bd1577a468c_1336x958.png 424w, https://substackcdn.com/image/fetch/$s_!QGo5!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdfc6c869-faaf-4abf-ad0e-9bd1577a468c_1336x958.png 848w, https://substackcdn.com/image/fetch/$s_!QGo5!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdfc6c869-faaf-4abf-ad0e-9bd1577a468c_1336x958.png 1272w, https://substackcdn.com/image/fetch/$s_!QGo5!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdfc6c869-faaf-4abf-ad0e-9bd1577a468c_1336x958.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!QGo5!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdfc6c869-faaf-4abf-ad0e-9bd1577a468c_1336x958.png" width="1336" height="958" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/dfc6c869-faaf-4abf-ad0e-9bd1577a468c_1336x958.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:958,&quot;width&quot;:1336,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:null,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:null,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:null,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!QGo5!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdfc6c869-faaf-4abf-ad0e-9bd1577a468c_1336x958.png 424w, https://substackcdn.com/image/fetch/$s_!QGo5!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdfc6c869-faaf-4abf-ad0e-9bd1577a468c_1336x958.png 848w, https://substackcdn.com/image/fetch/$s_!QGo5!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdfc6c869-faaf-4abf-ad0e-9bd1577a468c_1336x958.png 1272w, https://substackcdn.com/image/fetch/$s_!QGo5!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdfc6c869-faaf-4abf-ad0e-9bd1577a468c_1336x958.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg aria-hidden="true" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a><figcaption class="image-caption">Google Data Center Satellite Photo (<a href="https://lafibre.info/datacenter/les-data-centers-de-googles/84/">Credit Lafibre</a>)</figcaption></figure></div><p>This minimizes power/size requirements for future training (and likely search + synthetic data) infrastructure. It also greatly improves hardware modularity and extends the useful life of older chips/build outs as they can run alongside cutting-edge clusters in the future to train frontier models. Other hyperscalers are going in this direction as well; <a href="https://ai.meta.com/blog/meta-llama-3/">Meta trained Llama 3 across two data centers</a> and Microsoft is connecting clusters <a href="https://www.semianalysis.com/p/multi-datacenter-training-openais">across the country</a> for OpenAI. Infrastructure will become increasingly distributed as labs move away from synchronous training via hierarchical gradient descent. <a href="https://arxiv.org/abs/2208.03306">Meta</a>, <a href="https://www.semianalysis.com/p/multi-datacenter-training-openais">OpenAI</a>, and <a href="https://research.google/pubs/large-scale-distributed-deep-networks/">Google</a> are all actively researching ways to train separate model copies and merge branches back together&#8211;enabling truly asynchronous distributed training.&nbsp;</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!gq4W!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5a788c41-42d4-42c7-be41-f989b4875ef8_1454x790.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!gq4W!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5a788c41-42d4-42c7-be41-f989b4875ef8_1454x790.png 424w, https://substackcdn.com/image/fetch/$s_!gq4W!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5a788c41-42d4-42c7-be41-f989b4875ef8_1454x790.png 848w, https://substackcdn.com/image/fetch/$s_!gq4W!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5a788c41-42d4-42c7-be41-f989b4875ef8_1454x790.png 1272w, https://substackcdn.com/image/fetch/$s_!gq4W!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5a788c41-42d4-42c7-be41-f989b4875ef8_1454x790.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!gq4W!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5a788c41-42d4-42c7-be41-f989b4875ef8_1454x790.png" width="1454" height="790" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/5a788c41-42d4-42c7-be41-f989b4875ef8_1454x790.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:790,&quot;width&quot;:1454,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:null,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:null,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:null,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!gq4W!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5a788c41-42d4-42c7-be41-f989b4875ef8_1454x790.png 424w, https://substackcdn.com/image/fetch/$s_!gq4W!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5a788c41-42d4-42c7-be41-f989b4875ef8_1454x790.png 848w, https://substackcdn.com/image/fetch/$s_!gq4W!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5a788c41-42d4-42c7-be41-f989b4875ef8_1454x790.png 1272w, https://substackcdn.com/image/fetch/$s_!gq4W!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5a788c41-42d4-42c7-be41-f989b4875ef8_1454x790.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg aria-hidden="true" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a><figcaption class="image-caption">Credit: <a href="https://www.microsoft.com/en-us/research/uploads/prod/2018/07/Southampton-Plenary.pdf">Microsoft Research</a></figcaption></figure></div><p>This is a massive advantage; distributed infrastructure is the only way we continue scaling and <a href="https://situational-awareness.ai/from-gpt-4-to-agi/">count new OOMs</a>. Right now compute is the biggest limitation for pushing frontier models; <a href="https://www.dwarkeshpatel.com/p/mark-zuckerberg">Mark Zuckerberg has explicitly said</a> that building out ultra-large data centers is a binding constraint. Multi-datacenter training runs enable the use of smaller, interconnected data centers. This reduces cost and increases throughput, but it also confers substantial benefits for quickly conducting and scaling infrastructure build outs. With smaller data centers, it is far easier to create designs, procure land rights/permitting, EIA approval, suppliers/GCs and <a href="https://www.sequoiacap.com/article/ai-data-center-buildout/">build out transmission + voltage transformers</a>. Connected clusters could also help overcome power constraints on a grid that's at capacity. Vanishingly <a href="https://www.washingtonpost.com/business/2024/03/07/ai-data-centers-power/">few utilities have enough excess capacity</a> to keep scaling; this is <a href="https://www.ibm.com/topics/hyperscale-data-center">doubly true in prime locations</a> with <a href="https://datacentremagazine.com/articles/sustainability-is-central-to-hyperscalers-strategies">clean energy</a> (required for hyperscalers given net-zero commitments). The issue is so acute that Microsoft <a href="https://www.washingtonpost.com/business/2024/09/20/microsoft-three-mile-island-nuclear-constellation/">reopened 3-Mile Island </a>(835MW) and <a href="https://www.helionenergy.com/articles/helion-announces-worlds-first-fusion-ppa-with-microsoft/">pre-purchased fusion power</a> from Helion; AWS purchased a <a href="https://www.ans.org/news/article-5842/amazon-buys-nuclearpowered-data-center-from-talen/">960MW nuclear plant</a>. Regardless, individual data centers will quickly hit size limits (e.g. a 10GW cluster would be <a href="https://www.publicpower.org/resource/americas-electricity-generating-capacity">~1% of installed US power</a>).&nbsp;</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!9uk6!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F87a5c486-ca7d-4fce-a16b-2fc912724c85_1568x1130.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!9uk6!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F87a5c486-ca7d-4fce-a16b-2fc912724c85_1568x1130.png 424w, https://substackcdn.com/image/fetch/$s_!9uk6!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F87a5c486-ca7d-4fce-a16b-2fc912724c85_1568x1130.png 848w, https://substackcdn.com/image/fetch/$s_!9uk6!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F87a5c486-ca7d-4fce-a16b-2fc912724c85_1568x1130.png 1272w, https://substackcdn.com/image/fetch/$s_!9uk6!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F87a5c486-ca7d-4fce-a16b-2fc912724c85_1568x1130.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!9uk6!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F87a5c486-ca7d-4fce-a16b-2fc912724c85_1568x1130.png" width="1456" height="1049" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/87a5c486-ca7d-4fce-a16b-2fc912724c85_1568x1130.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1049,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:null,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:null,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:null,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!9uk6!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F87a5c486-ca7d-4fce-a16b-2fc912724c85_1568x1130.png 424w, https://substackcdn.com/image/fetch/$s_!9uk6!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F87a5c486-ca7d-4fce-a16b-2fc912724c85_1568x1130.png 848w, https://substackcdn.com/image/fetch/$s_!9uk6!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F87a5c486-ca7d-4fce-a16b-2fc912724c85_1568x1130.png 1272w, https://substackcdn.com/image/fetch/$s_!9uk6!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F87a5c486-ca7d-4fce-a16b-2fc912724c85_1568x1130.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg aria-hidden="true" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a><figcaption class="image-caption">Credit: Edward Conard</figcaption></figure></div><p>However, connected campuses and networked cross-regional clusters may be able to <a href="https://emp.lbl.gov/news/grid-connection-backlog-grows-30-2023-dominated-requests-solar-wind-and-energy-storage">move away from single endpoints</a> and draw power from multiple utilities and power sources. Interestingly, If you look at a <a href="https://www.datacentermap.com/content/nova/">map</a> of hyperscale data-centers and cross reference it with <a href="https://www.scc.virginia.gov/getattachment/46ad3b08-b38f-4d1d-be3b-a224e246ec7c/el_map.pdf">power zones</a>, you&#8217;ll see many nearby datacenters are already served by different utilities. Currently we&#8217;re limited to in-region data centers using <a href="https://www.semianalysis.com/p/multi-datacenter-training-openais">ethernet (&lt;40km)</a>, but plans are being made to leverage telecom fiber and <a href="https://www.semianalysis.com/p/multi-datacenter-training-openais">connect datacenters as far as ~500km away</a>. Microsoft is already digging and has <a href="https://www.dwarkeshpatel.com/p/dylan-jon">spent over $10 billion</a> with fiber network providers like <a href="https://news.microsoft.com/2024/07/24/microsoft-and-lumen-technologies-partner-to-power-the-future-of-ai-and-enable-digital-transformation-to-benefit-hundreds-of-millions-of-customers/">Lumen</a>. While this will take a few years to deploy, it will provide <a href="https://www.semianalysis.com/p/multi-datacenter-training-openais">1-5Pbit of bandwidth</a> and &lt;1sec weight exchanges; enough to make multi-region training viable.&nbsp;&nbsp;</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!Ru4e!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fda09f307-2048-4358-a8e9-efe6355aec89_1776x770.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!Ru4e!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fda09f307-2048-4358-a8e9-efe6355aec89_1776x770.png 424w, https://substackcdn.com/image/fetch/$s_!Ru4e!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fda09f307-2048-4358-a8e9-efe6355aec89_1776x770.png 848w, https://substackcdn.com/image/fetch/$s_!Ru4e!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fda09f307-2048-4358-a8e9-efe6355aec89_1776x770.png 1272w, https://substackcdn.com/image/fetch/$s_!Ru4e!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fda09f307-2048-4358-a8e9-efe6355aec89_1776x770.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!Ru4e!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fda09f307-2048-4358-a8e9-efe6355aec89_1776x770.png" width="1456" height="631" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/da09f307-2048-4358-a8e9-efe6355aec89_1776x770.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:631,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:null,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:null,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:null,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!Ru4e!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fda09f307-2048-4358-a8e9-efe6355aec89_1776x770.png 424w, https://substackcdn.com/image/fetch/$s_!Ru4e!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fda09f307-2048-4358-a8e9-efe6355aec89_1776x770.png 848w, https://substackcdn.com/image/fetch/$s_!Ru4e!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fda09f307-2048-4358-a8e9-efe6355aec89_1776x770.png 1272w, https://substackcdn.com/image/fetch/$s_!Ru4e!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fda09f307-2048-4358-a8e9-efe6355aec89_1776x770.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg aria-hidden="true" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a><figcaption class="image-caption">Data Centers in just one Region of Northern Virginia (Ashburn). Credit: DatacenterMap</figcaption></figure></div><p>These regionally distributed training systems will keep scaling going and become the norm, enabling cheaper, faster infrastructure build outs while pushing peak power/compute across a single run (x-xxGWs). While distributed systems create some opportunities for nontraditional but well capitalized players, infrastructure expertise matters and it&#8217;s imperative for hyperscalers to scale along the frontier to train better models. The key long-term difference is that training will occur on &#8220;small&#8221; networked campuses of x00MW-xGW datacenters as opposed to monolithic xxGW class data centers.&nbsp;</p><p>Such a world makes it extremely difficult for NVIDIA to compete on a performance or cost basis. Their lunch will be eaten as there&#8217;s no room for unspecialized <a href="https://stratechery.com/2023/nvidia-on-the-mountaintop/">platforms</a>. They can&#8217;t deeply integrate with a cloud or <a href="https://www.techpowerup.com/318976/nvidia-to-create-ai-semi-custom-chip-business-unit">customize hardware without designing out subscale customers</a>&#8211; which would further consolidate demand, subsidize competitors and commoditize their product. This is the innovator's dilemma that makes NVIDIA ill-suited to serve cross cluster or exascale use cases. The evidence of this is already reflected in surprising weaknesses when building massive, maximally performant systems.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!SfFY!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5ad167b0-f1f9-40f5-bae0-3e6eb62d61b4_1848x824.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!SfFY!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5ad167b0-f1f9-40f5-bae0-3e6eb62d61b4_1848x824.png 424w, https://substackcdn.com/image/fetch/$s_!SfFY!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5ad167b0-f1f9-40f5-bae0-3e6eb62d61b4_1848x824.png 848w, https://substackcdn.com/image/fetch/$s_!SfFY!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5ad167b0-f1f9-40f5-bae0-3e6eb62d61b4_1848x824.png 1272w, https://substackcdn.com/image/fetch/$s_!SfFY!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5ad167b0-f1f9-40f5-bae0-3e6eb62d61b4_1848x824.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!SfFY!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5ad167b0-f1f9-40f5-bae0-3e6eb62d61b4_1848x824.png" width="1456" height="649" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/5ad167b0-f1f9-40f5-bae0-3e6eb62d61b4_1848x824.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:649,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:null,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:null,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:null,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!SfFY!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5ad167b0-f1f9-40f5-bae0-3e6eb62d61b4_1848x824.png 424w, https://substackcdn.com/image/fetch/$s_!SfFY!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5ad167b0-f1f9-40f5-bae0-3e6eb62d61b4_1848x824.png 848w, https://substackcdn.com/image/fetch/$s_!SfFY!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5ad167b0-f1f9-40f5-bae0-3e6eb62d61b4_1848x824.png 1272w, https://substackcdn.com/image/fetch/$s_!SfFY!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5ad167b0-f1f9-40f5-bae0-3e6eb62d61b4_1848x824.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg aria-hidden="true" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a><figcaption class="image-caption">Networking Layout for a DGX 100 server (8 A100s). Credit: NADDOD</figcaption></figure></div><p>For instance, NVIDIA&#8217;s Infiniband networking infrastructure is clearly not meant to support 100K+ GPU clusters. By design,<a href="https://www.naddod.com/blog/quick-understanding-gpu-server-network-card-configuration-in-ai-era#:~:text=In%20terms%20of%20the%20computational,400%20Gbps%20external%20network%20connection."> every GPU is only connected to a single NIC</a>, and every packet has to be delivered in the same order. Since models are so large and weights are distributed, a single failed NIC, GPU, or optical transceiver <a href="https://www.cudocompute.com/blog/enhance-hardware-reliability-for-ai-acceleration-at-scale">can take down an entire server,</a> forcing data to be retransmitted (this compounds as new racks make nodes larger). Even with frequent checkpointing this <a href="https://www.semianalysis.com/p/100000-h100-clusters-power-network">drags down MFU by multiple percentage points</a>. Moreover, while <a href="https://www.datacenterdynamics.com/en/news/nvidia-announces-x800-series-switches-for-generative-ai/">Nvidia is driving the transition to 800 Gbps</a> networking (useful for all customers), they&#8217;ve been caught flat footed for a massive, hyperscale-led shift in datacom. We are likely to see <a href="https://www.lumentum.com/en/media-room/news-releases/marvell-lumentum-and-coherent-demonstrate-industrys-first-800g-zrzr">increasing use of pluggable ZR transceivers</a> to support the ultra-high bandwidth fiber connections needed to connect data centers. As part of this <a href="https://www.semianalysis.com/p/multi-datacenter-training-openais">we may also get new DSPs and supporting telecom hardware</a> (Amplifiers, Multiplexers, Transponders etc)&#8211;undermining NVIDIAs networking stack while <a href="https://investingwhisperer.com/heres-the-optics-on-druckenmillers-new-ai-stock/">benefiting providers like Coherent</a>, Lumentum, Inphi, Cisco, and Nokia.</p><p>Unfortunately for NVIDIA, blind spots extend to the infrastructure software stack. One of the most pressing issues is <a href="https://www.mescomputing.com/news/4188979/nvidia-outlines-ai-strategies-gpus-kubernetes">fault tolerance</a> &#8211; key for ensuring reliability and high utilization when dealing with many points of failure in a training run. For subscale customers this isn&#8217;t a problem, but with really large cluster sizes NVIDIAs <a href="https://www.datacenterdynamics.com/en/news/meta-report-details-hundreds-of-gpu-and-hbm3-related-interruptions-to-llama-3-training-run/">network design and hardware choices provide no built in protection</a>. Despite this, NVIDIA still doesn't have a compelling proprietary library to handle fault tolerant training; subscale clients rely on <a href="https://cloud.google.com/blog/products/compute/rapidly-deploy-pytorch-applications-on-batch-using-torchx/">open source frameworks</a>. The major hyperscalers now rely on more robust internal solutions. For instance, Google uses proprietary software called <a href="https://blog.google/technology/ai/introducing-pathways-next-generation-ai-architecture/">Pathways</a>; it does a fantastic job of covering more edge cases and types of faults than other solutions (While being able to <a href="https://arxiv.org/abs/2203.12533">operate flexibly</a> with synchronous and asynchronous data flows). Pathways is also <a href="https://arxiv.org/abs/2203.12533">very good at detecting and fixing</a> nearly invisible GPU memory issues that slip past ECC; NVIDIAs diagnostic tool (DCGM) <a href="https://www.semianalysis.com/p/multi-datacenter-training-openais">is considerably less reliable</a>. NVIDIA also struggles to provide competitive partitioning and cluster management software. Their <a href="https://www.nvidia.com/en-us/data-center/base-command/">BaseCommand</a> system (built on Kubernetes) is designed to be cross platform and work with heterogeneous systems. However, once again, hyperscalers have better proprietary, integrated solutions like <a href="https://research.google/pubs/large-scale-cluster-management-at-google-with-borg/">Borg</a> (Google, also the basis of Kubernetes) and <a href="https://arxiv.org/pdf/2202.07848">Singularity</a> (Microsoft) which better handle scaled VM/container management, transparent migration, and GPU workload scheduling/management. Google even has a <a href="https://www.semianalysis.com/p/multi-datacenter-training-openais">custom sharder called MegaScaler</a> for synchronously partitioning workloads across TPU pods within and beyond a single campus.&nbsp;</p><p>Hyperscalers' core advantage is their vertical integration across the semiconductor, infrastructure, and model layers&#8211;which enables improved system level understanding, observability, co-optimization and failure analysis. NVIDIA has made some strides with Blackwell and GB200 servers to confront structural issues stemming from this.&nbsp;</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!K4nV!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5d69c4bf-1d11-4536-a178-5c66e14969e1_2048x946.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!K4nV!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5d69c4bf-1d11-4536-a178-5c66e14969e1_2048x946.png 424w, https://substackcdn.com/image/fetch/$s_!K4nV!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5d69c4bf-1d11-4536-a178-5c66e14969e1_2048x946.png 848w, https://substackcdn.com/image/fetch/$s_!K4nV!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5d69c4bf-1d11-4536-a178-5c66e14969e1_2048x946.png 1272w, https://substackcdn.com/image/fetch/$s_!K4nV!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5d69c4bf-1d11-4536-a178-5c66e14969e1_2048x946.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!K4nV!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5d69c4bf-1d11-4536-a178-5c66e14969e1_2048x946.png" width="1456" height="673" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/5d69c4bf-1d11-4536-a178-5c66e14969e1_2048x946.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:673,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:null,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:null,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:null,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!K4nV!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5d69c4bf-1d11-4536-a178-5c66e14969e1_2048x946.png 424w, https://substackcdn.com/image/fetch/$s_!K4nV!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5d69c4bf-1d11-4536-a178-5c66e14969e1_2048x946.png 848w, https://substackcdn.com/image/fetch/$s_!K4nV!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5d69c4bf-1d11-4536-a178-5c66e14969e1_2048x946.png 1272w, https://substackcdn.com/image/fetch/$s_!K4nV!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5d69c4bf-1d11-4536-a178-5c66e14969e1_2048x946.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg aria-hidden="true" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a><figcaption class="image-caption">Liquid Cooling Heatsinks in a NVIDIA GB 200 Rack</figcaption></figure></div><p>On the hardware level, they installed rack wide <a href="https://www.fabricatedknowledge.com/p/the-data-center-is-the-new-compute">copper-connected backplanes</a> and <a href="https://www.nvidia.com/en-us/data-center/gb200-nvl72/">required liquid cooling</a> to improve density, energy efficiency and TCO. They&#8217;re also rolling out a new ethernet-based, datacenter-scale networking solution called <a href="https://www.sdxcentral.com/articles/analysis/nvidia-gets-serious-about-ethernet-networking-with-spectrum-x/2024/06/">Spectrum-X</a> (both the absolute and relative success to Broadcom will be <a href="https://www.techinvestments.io/p/the-ai-datacenter-nvidias-integrated">worth watching closely</a>). On the software side, they&#8217;re <a href="https://docs.nvidia.com/datacenter/dcgm/latest/release-notes/changelog.html">aggressively updating</a> their DCGM software and pushing a dedicated engine for <a href="https://www.nvidia.com/en-us/data-center/technologies/blackwell-architecture/">reliability, availability and serviceability (RAS)</a>. This is meant to help mitigate persistent NIC/Infiniband failures by using sensor level chip data to preemptively alert operators to failures.&nbsp;</p><p>However, all things considered, this isn&#8217;t enough. As discussed, better versions of nearly all key infrastructure software exist internally, and on the hardware side NVIDIA is behind the curve; they will struggle to adapt to massive change whereas the hyperscalers have been scaled and vertically integrated for a long time. Cooling is a great example of this. While NVIDIA <a href="https://nvidianews.nvidia.com/news/nvidia-blackwell-platform-arrives-to-power-a-new-era-of-computing">just mandated liquid</a>, Google did so back <a href="https://www.datacenterfrontier.com/cloud/article/11430207/google-shifts-to-liquid-cooling-for-ai-data-crunching">in 2018</a> with TPU v3 deployments. Today, they use <a href="https://www.semianalysis.com/p/multi-datacenter-training-openais">2x less water/kWh than Microsoft&#8217;s NVIDIA datacenters and have a PUE (power usage effectiveness) of 1.1, compared to &gt;1.4.</a> This means NVIDIA&#8217;s decision to keep small customers happy and <a href="https://www.anandtech.com/show/17405/nvidia-to-release-liquid-cooled-a100-and-h100-pcie-accelerators">drag their feet</a> on integration cost them 30% of effective power and 50% of footprint at every hyperscale data center!</p><p>No doubt, NVIDIA is aware of this and they are trying to push <a href="https://stratechery.com/2023/nvidia-gtc-dgx-cloud-nvidias-partners/">up the value chain</a> (DGX Cloud, NGC etc). Yet current efforts betray a narrow scope of vision; primarily optimizing at the data center level when the future is moving towards large campuses and clouds. While Jensen has demonstrated a willingness to play for the future (see the <a href="https://www.datagravity.dev/p/nvidias-10b-revenue-networking-business">prescient</a> Mellanox acquisition), NVIDIA today faces unprecedented secular challenges that have killed a long line of high-flying predecessors. Uneasy lies the head that wears the crown.</p><p><em>Thanks to: Lachy Groom, Jack Whitaker, Lauren Reeder, Gavin Uberti, Divyahans Gupta, Philip Clark, John Luttig, Tyler Cowen, Shahin Farshchi, Jannik Schilling, Bridget Harris, Harry Elliott, Luke Farritor, Jacob Rintamaki, Joe Semrai, Coen Armstrong, Trevor Chow, and Catherine Wu</em></p><div class="subscription-widget-wrap-editor" data-attrs="{&quot;url&quot;:&quot;https://mohitdagarwal.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe&quot;,&quot;language&quot;:&quot;en&quot;}" data-component-name="SubscribeWidgetToDOM"><div class="subscription-widget show-subscribe"><div class="preamble"><p class="cta-caption">Thanks for reading Small Fish Big Pond! Subscribe for free to receive new posts and support my work.</p></div><form class="subscription-widget-subscribe"><input type="email" class="email-input" name="email" placeholder="Type your email&#8230;" tabindex="-1"><input type="submit" class="button primary" value="Subscribe"><div class="fake-input-wrapper"><div class="fake-input"></div><div class="fake-button"></div></div></form></div></div><p>Disclaimer: All views are exclusively my own and do not represent those of any of past or present employers. Everything in this article is based on public information. I hold no positions in Nvidia (NVDA). I am long Marvell (MRVL), Google (GOOG), Broadcom (AVGO), Vertiv (VRT), Micron (MU), Fabrinet (FN), Coherent (COHR), Talen Energy (TLN), ACM Research (ACMR), and Credo (CRDO)</p><div class="footnote" data-component-name="FootnoteToDOM"><a id="footnote-1" href="#footnote-anchor-1" class="footnote-number" contenteditable="false" target="_self">1</a><div class="footnote-content"><p>NVIDIA has created a medium-term moat simply by booking out advanced packaging and cutting-edge wafer capacity. TSMC is constrained by CoWoS and EUV lithography; all <a href="https://www.trendforce.com/news/2024/06/11/news-major-clients-reportedly-fully-allocate-tsmcs-production-capacity-until-2026-3nm-process-in-high-demand/">capacity is filled through 2026</a> and conservative investments for the upcoming N2 node will <a href="https://www.dwarkeshpatel.com/p/dylan-jon">redouble shortages in 2028</a>. Combined with long design cycles for new silicon, this will help NVIDIA maintain significant share through 2030. While this does shut out competitors, it isn&#8217;t indicative of chips bottlenecking compute scaling (currently <a href="https://www.dwarkeshpatel.com/p/mark-zuckerberg">infrastructure buildouts</a> are a larger issue).</p></div></div><div class="footnote" data-component-name="FootnoteToDOM"><a id="footnote-2" href="#footnote-anchor-2" class="footnote-number" contenteditable="false" target="_self">2</a><div class="footnote-content"><p>It&#8217;s possible 3rd party clouds can hang on and benefit from future GPU shortages. However, this would be a paradigm where independent clouds rely on NVIDIAs generosity and have their ROE swing wildly based on GPU availability - contracting/losing money in times of abundance and growing in shortages. This is not the outcome investors are playing for and long-term challenges remain WRT establishing lock-in and tepid 3rd party demand.</p></div></div><div class="footnote" data-component-name="FootnoteToDOM"><a id="footnote-3" href="#footnote-anchor-3" class="footnote-number" contenteditable="false" target="_self">3</a><div class="footnote-content"><p>It&#8217;s worth mentioning that hyperscalers and their partners are not the only competitors to NVIDIA. A host of well-capitalized startups are going after the AI accelerator market, oftentimes with very specific approaches to design and differentiation. Details remain light and things remain early (tape-outs take a long time!), but some notable players include:</p><ul><li><p>Etched - Transformer-specific ASICs enabling extremely high throughput and large batch sizes</p></li><li><p>Cerebras (partnered w/ G42 in Abu Dhabi) - Wafer-scale chips with massive SRAM capacity and interconnect for improved memory bandwidth/scaling. <a href="https://www.nytimes.com/2024/09/30/technology/cerebras-ai-chips-ipo.html">IPO now pending.</a></p></li><li><p>Sambanova - Integrated AI systems with flexible scaling, improved memory bandwidth (3-tiered, DRAM-based caching), and efficient data movement (RDA instead of ISA).</p></li><li><p>Groq - Ultra-low latency chips with a fully deterministic VLIW architecture and model weights stored across SRAM.</p></li><li><p>MatX - Focus on high throughput and exascale use cases (&gt;10^22 FLOPS for training, millions of users for inference).</p></li><li><p>Lightmatter - Photonic chips (Envise) that use optical waveguides instead of wires and direct fiber attach for interconnect (this also works with 3rd party chips)</p></li><li><p>Tenstorrent - RISC-V based AI-CPUs focused on inference workloads, led by chip-legend Jim Keller.</p></li><li><p>Rain AI - Focus on using RISC-V, in-memory compute, and custom BF16 quantization to deliver improved power efficiency w/ minimal accuracy loss, backed by Sam Altman.</p></li><li><p>Tiny - Building an alternative instruction set to ROCm in service of longer-term chip efforts.</p></li></ul><p>Many of these hardware startups are pushing up the value chain by (sometimes exclusively) directly serving their chips on the cloud (e.g. Groq, Cerebras). Many others that originally started in chips ended up abandoning hardware entirely; often on account of technical difficulty, but also because of the exponentially <a href="https://www.semianalysis.com/p/the-dark-side-of-the-semiconductor">increasing</a> costs of leading-edge nodes (particularly without sufficient volume).&nbsp;</p><p>There are also some Chinese chip efforts that are competing with NVIDIA, notably:</p><ul><li><p>Huawei - Produces the Ascend lineup of chips (910B, 910C). These chips claim <a href="https://www.trendforce.com/news/2024/06/11/news-huaweis-self-developed-ai-chip-challenges-nvidia-boasting-its-ascend-910b-to-be-equal-in-match-with-a100/">competitive performance</a> with A100s. They have garnered major orders from BAT companies as well as Bytedance (<a href="https://www.reuters.com/technology/artificial-intelligence/bytedance-plans-new-ai-model-trained-with-huawei-chips-sources-say-2024-09-30/">100k+ chip orders</a>).</p></li><li><p>Alibaba - Their chip division (T-head) produces the Hanguang 800 for AI inference workloads. This is a <a href="https://www.cnbc.com/2019/09/25/alibaba-unveils-its-first-ai-chip-called-the-hanguang-800.html">~5yr old</a> chip and they have been actively purchasing Huawei chips.</p></li><li><p>Baidu - Their chip division (&#8220;Kunlun&#8221;) last produced the Kunlun II in 2021. This was used in the datacenter but also for <a href="https://www.digitimes.com/news/a20230320PD206/ai-chips-baidu-self-driving-car.html">autonomous vehicles</a>.&nbsp;</p></li><li><p>Cambricon - Cambricon makes the MLU370 line of accelerators. They have faced <a href="https://en.wikipedia.org/wiki/Cambricon_Technologies">substantial</a> losses, layoffs, and the withdrawal of strategic investors (e.g. Alibaba).</p></li><li><p>Biren - Launched the BR104 and BR100 line of GPUs. They have struggled and both founders <a href="https://www.tomshardware.com/pc-components/gpus/chief-exec-of-chinas-ai-gpu-developer-biren-resigns">recently resigned</a>.</p></li></ul></div></div><div class="footnote" data-component-name="FootnoteToDOM"><a id="footnote-4" href="#footnote-anchor-4" class="footnote-number" contenteditable="false" target="_self">4</a><div class="footnote-content"><p>Hyperscalers have a long history of making and integrating acquisitions when it&#8217;s highly strategic or accretive (e.g. Microsoft/Fungible for networking and Google/Motorola for mobile IP). Chip companies are no different (e.g. Google/Agnilux, and arguably Microsoft/Xbox). As hyperscalers build out chip teams, strategic acquisitions for talent, IP and reduced time to tape outs shouldn&#8217;t be dismissed. The world is awash in potential targets; Sambanova, Ampere (likely w/ Oracle as a purchaser), Altera (maybe all of Intel!), or even divisions of Nuvia/Qualcomm stand out as interesting.</p></div></div><div class="footnote" data-component-name="FootnoteToDOM"><a id="footnote-5" href="#footnote-anchor-5" class="footnote-number" contenteditable="false" target="_self">5</a><div class="footnote-content"><p>Microsoft&#8217;s chip effort is separate from OpenAI. Unlike the Amazon/Anthropic relationship both OAI and Microsoft are developing custom chips. Publicly, very little reliable reporting has occurred with regards to OAI&#8217;s chip effort. That said, the OAI chip effort is <a href="https://www.semianalysis.com/p/openai-chip-team-is-now-serious">serious</a>. They have invested aggressively and been on a hiring spree; mostly recruiting good ex-Google TPU engineers and some strategic policy people (e.g. Chris Lehane). <a href="https://www.reuters.com/technology/chatgpt-owner-openai-is-exploring-making-its-own-ai-chips-sources-2023-10-06/">Acquisition rumors</a> have been floated to accelerate timelines as well as a <a href="https://www.reuters.com/technology/artificial-intelligence/openai-holds-talks-with-broadcom-about-developing-new-ai-chip-information-2024-07-18/">Broadcom partnership</a> (much like Google and Meta currently have). There have also been <a href="https://www.nytimes.com/2024/09/25/business/openai-plan-electricity.html">reports</a> of international data center deployments across Japan, The North Sea, and The Middle East on the scale of hundreds of billions of dollars and 5-7GW of power (Notably, Microsoft has invested in deployments in the Middle East through G42 and Cerebras).</p></div></div><div class="footnote" data-component-name="FootnoteToDOM"><a id="footnote-6" href="#footnote-anchor-6" class="footnote-number" contenteditable="false" target="_self">6</a><div class="footnote-content"><p>When discussing NVIDIA, CUDA is often cited as an almost mythical moat. In reality, importance varies greatly by customer. For hyperscalers, spending billions on custom chip efforts and large scale workloads, it&#8217;s not a meaningful barrier. They have deep benches of engineering talent and have a long history of <a href="https://github.com/jhuangtw/xg2xg">creating internal tooling</a> that better fulfills their needs. We&#8217;ve already seen hyperscalers create and switch to these alternatives. Google <a href="https://deepmind.google/discover/blog/using-jax-to-accelerate-our-research/">JAX</a> has been the most effective so far (displacing all internal NVIDIA/CUDA use). However, that success should worry NVIDIA bulls; especially given the active development of Amazon Neuron, Microsoft Maia, Huawei CANN, Facebook's MTIA stack. Moreover, two of the three big research labs (<a href="https://news.ycombinator.com/item?id=40742318">Anthropic</a> and <a href="https://news.ycombinator.com/item?id=30351773">Deepmind</a>) have bypassed NVIDIA GPUs and by extension CUDA for their core operations; OpenAI is attempting to switch to Triton as well. The transition away from CUDA at hyperscalers for internal workloads <a href="https://news.ycombinator.com/item?id=39876444">has already happened</a>. On the other side of things are startups and the &#8220;long tail&#8221; of demand. Some of this is proprietary but a lot goes through the major clouds. Here CUDA can be useful, but if one believes the consolidation story, major training workloads will happen at hyperscalers. Thus, external cloud demand should primarily be inference/fine tuning that doesn't require developers to leave Torch. Even today, most external infra teams are small and simply <a href="https://news.ycombinator.com/item?id=41270043">work in Torch</a>. Hyperscalers realize this and Microsoft in particular has been using Triton + Pytorch 2.0 to <a href="https://azure.microsoft.com/en-us/blog/azure-maia-for-the-era-of-ai-from-silicon-to-software-to-systems/">create a framework where underlying hardware (ASICs, GPUs) is interchangeable</a>. This has major advantages for the cloud and would replace CUDA while letting devs stay in Torch. It would also benefit developers by making designs less sensitive to specific memory architectures of certain GPUs.&nbsp;</p></div></div><div class="footnote" data-component-name="FootnoteToDOM"><a id="footnote-7" href="#footnote-anchor-7" class="footnote-number" contenteditable="false" target="_self">7</a><div class="footnote-content"><p>Baked into this analysis is the assumption that the revenue hole fills. It&#8217;s <a href="https://corporate.vanguard.com/content/corporatesite/us/en/corp/vemo/economic-payoff-ai-coming-but-not-here-yet.html">possible this does not happen</a> (because large scale AI use cases fail to materialize and spending is unproductive). In this world the outcome for NVIDIA is the same but the prognosis is different. Hyperscalers would be <a href="https://www.sequoiacap.com/article/the-ai-supply-chain-tug-of-war/">wary of sinking large sums</a> into proprietary chip efforts and NVIDIA may maintain a moat in accelerated computing, by definition however this would be a much less valuable market than NVIDIA bulls are pricing in. The flip side is more interesting. True disciples of <a href="http://www.incompleteideas.net/IncIdeas/BitterLesson.html">the bitter lesson</a> would expect demand to accelerate well beyond projections and create shortages. Yet, being short the scaling laws is not the same as being short NVIDIA. While it might provide breathing room (a rising tide lifts all boats) the long term story actually seems worse. A <a href="https://situational-awareness.ai/racing-to-the-trillion-dollar-cluster/">scaling-pilled world</a> would drive further demand consolidation, create stronger substitution incentives for hyperscalers, and increase the relative importance of supporting infrastructure/software.</p></div></div><div class="footnote" data-component-name="FootnoteToDOM"><a id="footnote-8" href="#footnote-anchor-8" class="footnote-number" contenteditable="false" target="_self">8</a><div class="footnote-content"><p>AMD performance has greatly improved as developers <a href="https://embeddedllm.com/blog/vllm_rocm/">ported vLLM to ROCm</a> and <a href="https://huggingface.co/blog/huggingface-and-optimum-amd">optimized</a> Pytorch integrations, quantization, and attention implementations. They&#8217;re a particularly compelling choice for inference cost reduction. Depending on the chip and use case, AMD is <a href="https://embeddedllm.com/blog/vllm_rocm/">achieving</a> parity with NVIDIA. <a href="https://www.databricks.com/blog/training-llms-scale-amd-mi250-gpus">MosaicML even demonstrated</a> out of the box, small-model training with MI250s; achieving per-GPU throughput that was within 80% of A100s. Oracle just launched <a href="https://blogs.oracle.com/cloud-infrastructure/post/announcing-ga-oci-compute-amd-mi300x-gpus">broad availability</a> of AMDs new MI300x, and while <a href="https://blogs.oracle.com/cloud-infrastructure/post/llm-performance-results-amd-instinct-mi300x-gpus">work is ongoing</a>, early results are promising (particularly for latency sensitive applications). At Microsoft, the MI300x is being used for internal workloads and aggressively <a href="https://www.datacenterdynamics.com/en/news/microsoft-to-preview-custom-cobalt-chip-will-make-amd-mi300x-available-through-azure/">prioritized for support </a>and deployment to Azure customers; primarily to drive cost reductions. As software and kernels improve (<a href="https://www.semianalysis.com/p/amd-ai-software-solved-mi300x-pricing">or are replaced with Triton</a>) performance will continue to scale and underlying hardware advantages (HBM quantity and throughput) will better come through. Moreover, they have been <a href="https://www.crn.com/news/components-peripherals/2024/amd-says-mi300-is-its-fastest-ramping-product-teases-new-ai-chips-later-this-year">aggressively scaling</a> production and increasing TSMC allocations to meet demand, overcome shortages and eat into NVIDIAs revenue share (2025 is when AMDs revenue should really inflect)</p></div></div>]]></content:encoded></item><item><title><![CDATA[Kalshi’s Court Victory]]></title><description><![CDATA[A Turning Point for Prediction Markets?]]></description><link>https://mohitdagarwal.com/p/kalshis-court-victory</link><guid isPermaLink="false">https://mohitdagarwal.com/p/kalshis-court-victory</guid><dc:creator><![CDATA[Mohit Agarwal]]></dc:creator><pubDate>Fri, 18 Oct 2024 01:52:48 GMT</pubDate><enclosure url="https://substackcdn.com/image/fetch/$s_!wHO4!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3b6f3fad-e8e0-4e62-b36e-f69ce35c455b_1328x886.png" length="0" type="image/jpeg"/><content:encoded><![CDATA[<div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!wHO4!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3b6f3fad-e8e0-4e62-b36e-f69ce35c455b_1328x886.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!wHO4!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3b6f3fad-e8e0-4e62-b36e-f69ce35c455b_1328x886.png 424w, https://substackcdn.com/image/fetch/$s_!wHO4!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3b6f3fad-e8e0-4e62-b36e-f69ce35c455b_1328x886.png 848w, 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stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p>[Note: <a href="https://stanfordreview.org/kalshis-court-victory-a-turning-point-for-prediction-markets-2/">Originally published in the Stanford Review</a>]</p><p>In landmark rulings <a href="https://x.com/mansourtarek_/status/1841485986271760709?ref=stanfordreview.org">today</a>&nbsp;and&nbsp;<a href="https://news.bloomberglaw.com/securities-law/betting-on-us-congress-elections-outcome-green-lit-by-judge?ref=stanfordreview.org">earlier</a>&nbsp;this month, Kalshi, a U.S.-regulated prediction market platform, won a nearly year-long court battle against the Commodity Futures Trading Commission (CFTC) to offer commercial election markets. A federal judge ruled in Kalshi&#8217;s favor, an astonishing decision that finally allows the company to offer event contracts on the outcomes of presidential elections and control of Congress&#8212;<a href="https://blockworks.co/news/kalshi-election-markets-cftc?ref=stanfordreview.org">the first of their kind</a>&nbsp;in the U.S. in nearly a century.&nbsp;</p><p>In winning this case, more was at stake than any individual company: It&#8217;s a landmark and turnaround in the broader struggle for prediction markets to be recognized for their value in forecasting and decision-making, unburdened by regulatory overreach and misunderstanding.</p><p>Prediction markets (also known as event markets or contracts) rely on collective intelligence to generate accurate forecasts. Participants buy and sell contracts based on their expectations for future events, where the price of a contract reflects the probability of that outcome. For example, a contract on whether Barack Obama will win an election may be trading YES at 59c, implying a 59% probability of winning. If Barack Obama wins the election, the contract will pay out $1, otherwise it&#8217;s worth nothing.</p><p>With enough participants, this can form a real-time market with significant informational value as it aggregates the beliefs of participants. The ideal market is general enough to attract broad interest and matter, but unusual enough not to be easily replicable with existing instruments. Most&nbsp;<a href="https://unchainedcrypto.com/trading-volumes-on-prediction-markets-will-drop-after-the-november-election-will-new-market-entrants-still-attract-users/?ref=stanfordreview.org">volume</a>&nbsp;on prediction markets has been focused on political events like elections, but prediction markets can forecast any resolvable questions on uncertain future events. Common categories include tech, sports, business, and weather. To date the largest prediction market with the most volume is Polymarket (<a href="https://www.theblock.co/post/309061/polymarket-crosses-1-billion-in-cumulative-volume-driven-by-us-political-bets?ref=stanfordreview.org#:~:text=to%20%241.05%20billion.-,Polymarket%2C%20a%20decentralized%20prediction%20markets%20platform%2C%20has%20surpassed%20%241%20billion,to%20The%20Block's%20data%20dashboard.">&gt;$1b since inception)</a>, founded in 2020.</p><p>Not all prediction markets are public-facing. Companies like&nbsp;<a href="https://www.hbs.edu/faculty/Pages/item.aspx?num=34562&amp;ref=stanfordreview.org">Google</a>&nbsp;and&nbsp;<a href="http://www.eecs.harvard.edu/cs286r/courses/fall12/papers/ms020408.pdf?ref=stanfordreview.org">Hewlett-Packard</a>&nbsp;have used internal prediction markets to predict the success of projects and products more accurately than conventional methods. These internal markets leverage information and insights from employees, oftentimes breaking down cross-team barriers and bureaucracy, making them powerful tools for improving corporate decision-making.</p><p>Oftentimes with&nbsp;<a href="https://business.columbia.edu/sites/default/files-efs/pubfiles/3098/Tetlock_SSRN_Liquidity_and_Efficiency.pdf?ref=stanfordreview.org">surprisingly little liquidity</a>, prediction markets prove highly accurate and robust in the face of interference. The&nbsp;<a href="https://worksinprogress.co/issue/markets-in-fact-checking/?ref=stanfordreview.org">"wisdom of crowds" phenomenon</a>&nbsp;ensures that these markets frequently outperform traditional forecasting tools like polls. For instance, the University of Iowa operates the Iowa Electronic Markets (IEM) as a research project. The IEM has consistently offered&nbsp;<a href="https://mason.gmu.edu/~rhanson/PAM/PRESS/ScientificAmerican-3-08.pdf?ref=stanfordreview.org">better predictions than opinion polls</a>, particularly in political races;&nbsp;<a href="https://mason.gmu.edu/~rhanson/PAM/PRESS/ScientificAmerican-3-08.pdf?ref=stanfordreview.org">out of 964 polls</a>&nbsp;for presidential elections from 1988 to 2004, the IEM was closer to the actual election outcome 74% of the time, oftentimes as far as 100 days before the election.&nbsp;</p><p>The success of prediction markets stems from their incentive structure&#8212;participants are motivated to gather and act on the best available information. Moreover, markets by their very nature aggregate diverse information from participants who have various pieces of knowledge and insights. As a result, market prices adjust in real-time as new data emerges, providing a dynamic, crowd-sourced probability of future events.&nbsp;</p><p>Most prediction markets (like Kalshi) are real money markets, but some notable markets are&nbsp;<a href="https://www.astralcodexten.com/p/play-money-and-reputation-systems?ref=stanfordreview.org">&#8220;play-money&#8221;</a>, using in-app/website tokens with no real value. Even with weak incentives and relatively small userbases, markets like Metaculus and Manifold&nbsp;<a href="https://manifold.markets/calibration?ref=stanfordreview.org">can be quite accurate</a>. This information value is significant enough that people check prediction markets for real-time updates on events; some (e.g.&nbsp;<a href="https://www.baseratetimes.com/?ref=stanfordreview.org">The Base Rate Times</a>,&nbsp;<a href="https://news.polymarket.com/?ref=stanfordreview.org">Polymarket</a>,&nbsp;<a href="https://kalshi.com/blog?ref=stanfordreview.org">Kalshi</a>) are building out media coverage and newsletters based on this data.</p><p>It&#8217;s worth noting prediction markets provide value beyond just forecasting&#8212;<a href="https://www.mercatus.org/research/policy-briefs/how-prediction-markets-can-improve-monetary-policy-case-study?ref=stanfordreview.org">they also enhance market efficiency</a>&nbsp;by allowing traders to hedge against major real-world events, such as wars, natural disasters, or political shifts. For example, companies with exposure to geopolitical risks could use prediction markets to hedge against the outcomes of international conflicts or sanctions by betting directly on questions based on those events.</p><p>For instance, companies with exposure to geopolitical risks could use prediction markets to mitigate the impact of an international conflict or sanction by placing bets on the outcomes of such events using a prediction market. Investors&nbsp;<a href="https://pages.ucsd.edu/~ssaiegh/Election%20Price%20Risk.pdf?ref=stanfordreview.org">manage</a>&nbsp;such risk today by constructing baskets of traditional financial instruments. This process is indirect and imprecise, it&#8217;s also difficult, expensive and bespoke&#8212;greatly limiting access. Prediction markets make it easy to isolate specific risks and are a valuable complement to conventional hedging strategies, helping to contain costs and filling a vital need in the status quo.</p><p>Despite their utility, prediction markets have faced extremely&nbsp;<a href="https://www.politico.com/newsletters/morning-money/2024/05/10/cftc-goes-all-in-on-fight-over-political-betting-00157226?ref=stanfordreview.org">harsh treatment from the CFTC</a>. To date, enforcement actions have been highly punitive and arbitrary; limiting reach, chilling innovation, and making new ventures&nbsp;<a href="https://worksinprogress.co/issue/why-prediction-markets-arent-popular/?ref=stanfordreview.org">difficult to back</a>. The CFTC hasn&#8217;t given clear guidance, and&nbsp;<a href="https://www.cftc.gov/PressRoom/PressReleases/8907-24?ref=stanfordreview.org">current approaches</a>&nbsp;ignore the fact that prediction markets have a substantial function as tools for information aggregation, not just speculation.</p><p>PredictIt is a prime example of CFTC overreach. Founded in 2014, it was run for nearly a decade as&nbsp;<a href="https://www.predictit.org/research?ref=stanfordreview.org">a nonprofit academic project</a>&nbsp;that allowed participants to trade on political outcomes. It operated on a&nbsp;<a href="https://www.cftc.gov/csl/14-130/download?ref=stanfordreview.org">2014 no-action letter</a>&nbsp;granted by the CFTC, allowing it to operate with substantial constraints. In doing so it successfully&nbsp;<a href="https://www.wsj.com/articles/predictit-triumphs-over-regulatory-arrogance-political-futures-market-cftc-trading-australia-efe8780d?ref=stanfordreview.org">served</a>&nbsp;more than 175,000 traders and 29,000 contracts, while giving citizens new ways to express their views and providing a real-time research laboratory for political scientists. Then without warning in August 2022, the commission&nbsp;<a href="https://www.cftc.gov/PressRoom/PressReleases/8567-22?ref=stanfordreview.org">revoked</a>&nbsp;its no-action letter and ordered a shutdown in 6 months.&nbsp;</p><p>No specific reasons were&nbsp;<a href="https://www.wsj.com/livecoverage/stock-market-news-today-08-09-2022/card/cftc-deals-blow-to-betting-markets-with-predictit-shutdown-qvhbIl2caG0iOSk1BJGH?ref=stanfordreview.org">given</a>, and there was no process for&nbsp;<a href="https://www.wsj.com/livecoverage/stock-market-news-today-08-09-2022/card/cftc-deals-blow-to-betting-markets-with-predictit-shutdown-qvhbIl2caG0iOSk1BJGH?ref=stanfordreview.org">appeal</a>. The CFTC&#8217;s decision was arbitrary without clear evidence of harm. It deprived academics and political forecasters of a valuable tool for real-time analysis. Fortunately, a group of PredictIt traders and providers successfully won an injunction (<a href="https://fedsoc.org/events/discussing-clarke-v-cftc-the-case-of-predictit-the-cftc-s-no-action-letter?ref=stanfordreview.org">Clarke v. CFTC</a>) in 2023 after a series of appeals, but the level of arrogance displayed is astonishing. The commission said it&nbsp;<a href="https://www.wsj.com/livecoverage/stock-market-news-today-08-09-2022/card/cftc-deals-blow-to-betting-markets-with-predictit-shutdown-qvhbIl2caG0iOSk1BJGH?ref=stanfordreview.org">owed</a>&nbsp;no explanation and wasn&#8217;t subject to review of any kind, including by the courts. While PredictIt can now keep operating as a small, tightly regulated prediction market, the enforcement action created a chilling effect.&nbsp;</p><p>Polymarket was also the victim of similar enforcement. They use the&nbsp;<a href="https://learn.polymarket.com/docs/guides?ref=stanfordreview.org">Polygon blockchain</a>&nbsp;to operate decentralized, global, and real-time event markets that are fee-free. (This innovation has become one of the&nbsp;<a href="https://bridgeharris.substack.com/p/good-things-take-time?ref=stanfordreview.org">most compelling</a>&nbsp;use cases for consumer crypto). With little warning, the CFTC classified Polymarket as a swap execution facility, retroactively&nbsp;<a href="https://www.cftc.gov/PressRoom/PressReleases/8478-22?ref=stanfordreview.org">fining them $1.4M</a>&nbsp;and banning them in the US, nearly killing the company.</p><p>Kalshi&#8217;s enforcement actions similarly demonstrate the&nbsp;<a href="https://www.maximumtruth.org/p/government-to-ban-all-us-election?ref=stanfordreview.org">arbitrary and punitive</a>&nbsp;approach to regulation the commission has taken. Despite&nbsp;<a href="https://kalshi.com/blog/article/cftc-decision-on-election-markets-will-be-a-responsible-innovation-indicator?ref=stanfordreview.org">proactive engagement</a>&nbsp;on Kalshi&#8217;s part to seek clarity and achieve compliance, the commision voted 3-2 in an attempt to&nbsp;<a href="https://www.politico.com/news/2024/05/10/cftc-election-betting-ban-00157304?ref=stanfordreview.org">ban ALL election event trading</a>; under a&nbsp;<a href="https://www.politico.com/news/2024/05/10/cftc-election-betting-ban-00157304?ref=stanfordreview.org">provision</a>&nbsp;giving them the authority to regulate gaming. This included sports, yet the ban would leave sports betting apps like FanDuel and DraftKings&nbsp;<a href="https://thezvi.substack.com/p/monthly-roundup-18-may-2024?utm_source=publication-search">in place</a>&nbsp;(no doubt thanks to their extensive lobbying efforts).&nbsp;</p><p>Comparisons to gaming and gambling are fundamentally flawed. Gambling is based purely on chance, such as betting on roulette. Prediction markets, by contrast, are driven by informed decision-making. Far from being speculative games of chance, prediction markets&nbsp;<a href="https://www.overcomingbias.com/p/elite-only-financial-markets?ref=stanfordreview.org">reward skill and research</a>, with participants incentivized to gather information that's reflective of real-world data and events.</p><p>Another key argument the CFTC raises against prediction markets&#8212;particularly those involving elections&#8212;is that they could undermine the integrity of democratic processes. The CFTC has<a href="https://www.axios.com/2024/09/10/prediction-markets-election?ref=stanfordreview.org">&nbsp;expressed</a>&nbsp;concerns that large financial incentives might influence voter behavior or even the outcomes themselves. However, these concerns are unfounded. Liquid election betting markets, such as Polymarket (officially banned in the US thanks to the CFTC) have proven&nbsp;<a href="https://www.maximumtruth.org/p/government-to-ban-all-us-election?ref=stanfordreview.org">highly resistant to manipulation</a>; that&#8217;s why they are so accurate.&nbsp;</p><p>One remarkable example of this robustness is when a coordinated group of traders&nbsp;<a href="https://rajivsethi.substack.com/p/a-failed-attempt-at-prediction-market?ref=stanfordreview.org">spent upwards of $2.5M&nbsp;</a>attempting to drive up the odds of a Kamala Harris win in Polymarket's main 2024 election market. They failed spectacularly and were unable to change odds for more&nbsp;<a href="https://rajivsethi.substack.com/p/a-failed-attempt-at-prediction-market?ref=stanfordreview.org">than a few hours</a>.&nbsp;</p><p>Legal event contracts in the US&nbsp;<a href="https://www.cftc.gov/sites/default/files/filings/orgrules/21/06/rule061521kexdcm002.pdf?ref=stanfordreview.org">require</a>&nbsp;bans on manipulation and insider trading to protect users. Platforms have strong incentives to do this regardless, but bringing grey-markets into the fold can improve the user experience by mandating standards that improve consistency and integrity. Other countries,&nbsp;<a href="https://institute.global/insights/tech-and-digitalisation/prediction-worth-testing-betting-markets-would-improve-our-governing-institutions?ref=stanfordreview.org">like the UK</a>, have successfully operated prediction markets for decades without undermining election sanctity. On the contrary, such markets&nbsp;<a href="https://institute.global/insights/tech-and-digitalisation/prediction-worth-testing-betting-markets-would-improve-our-governing-institutions?ref=stanfordreview.org">have increased trust</a>&nbsp;by providing clear, accurate, and reliable sources of truth.</p><p>Ultimately, prediction markets have the potential to become indispensable tools, not just for traders but for society as a whole. As new platforms continue to&nbsp;<a href="https://rocknblock.medium.com/crypto-prediction-market-platform-development-key-insights-d30b4f0e85a4?ref=stanfordreview.org">innovate</a>, policymakers must reevaluate the regulatory framework to foster innovation and drive adoption. Congress and the courts should either formally carve out exemptions for the space (as was done with&nbsp;<a href="https://www.cnn.com/2024/05/03/sport/sports-betting-usa-impact-on-lives-spt-intl/index.html?ref=stanfordreview.org#:~:text=It%20was%20in%202018%20that,now%20partnering%20with%20betting%20organizations.">sports betting</a>&nbsp;in 2018), or rein in the CFTC.</p><p>Kalshi&#8217;s recent victory in the space is resounding, the regulatory tides have finally begun to shift for prediction markets. With a legal green light, event contracts can thrive free from overreach, while offering powerful tools for reshaping the future of decision-making.</p>]]></content:encoded></item><item><title><![CDATA[The Open (Source) Question in AI]]></title><description><![CDATA[Look to Semiconductors]]></description><link>https://mohitdagarwal.com/p/the-open-source-question-in-ai</link><guid isPermaLink="false">https://mohitdagarwal.com/p/the-open-source-question-in-ai</guid><dc:creator><![CDATA[Mohit Agarwal]]></dc:creator><pubDate>Fri, 18 Oct 2024 01:52:10 GMT</pubDate><enclosure url="https://substackcdn.com/image/fetch/$s_!Jdbs!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3076c4fd-f6ef-4798-97b6-91e061a78d89_1332x886.png" length="0" type="image/jpeg"/><content:encoded><![CDATA[<div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" 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y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p>[Note: <a href="https://stanfordreview.org/the-open-source-question-in-ai/">Originally published in the Stanford Review</a>]</p><p>In the sitcom that is Silicon Valley, the debate surrounding artificial intelligence has reached a fever pitch, and nothing seems to divide people more strongly than the future of open-source AI. Depending on where in the valley you work, open-source is either a futile endeavor or God's greatest gift to mankind. The truth likely lies somewhere in the middle.&nbsp;</p><p>The argument for open source&#8217;s futility is based on the <a href="https://arxiv.org/abs/2001.08361?ref=stanfordreview.org">scaling</a> hypothesis, the idea that better AI models will be larger and necessitate more data, compute, and ultimately, cost. For reference, the amount of compute used in frontier models has been increasing ~4x a year, and GPT-4 cost over $100 million to train. Major AI lab CEOs are <a href="https://www.dwarkeshpatel.com/p/dario-amodei?ref=stanfordreview.org">predicting</a> $1 billion and even $10 billion training runs. Only a select number of closed-source model providers (Google, Microsoft, etc.) will be able to underwrite these ever-increasing costs. Additionally, many closed-sourced providers can train models more efficiently because of their differentiated negotiating power, access to compute, and scaled cloud infrastructure. While costs are rapidly decreasing, the rate should slow if fewer organizations can effectively commoditize the frontier by open-sourcing.&nbsp;</p><p>It&#8217;s also possible that only closed source will be able to forge the data partnerships needed to train at the cutting edge in the first place&#8212;the data needed to create high-quality AI can&#8217;t simply (or legally!) be scraped from the web, it must be bought from third parties (e.g., <a href="https://openai.com/index/openai-and-reddit-partnership/?ref=stanfordreview.org">Reddit</a> data). It&#8217;s unclear if open-source consortiums can muster the coordination to compete here.&nbsp;</p><p>The open-source providers that can train at the frontier (Meta) would ultimately be forced to &#8220;close&#8221; or risk hemorrhaging their balance sheets as the commodification of their models makes them unable to amortize the spend for their training runs. Closed frontier models will have more pricing power, and the cost of lagging edge models will decrease primarily with the cost of compute/inference.&nbsp;</p><p>Ultimately, there is a significant chance that cutting-edge foundation models end up closed and exclusively in the hands of a few well-resourced enterprises. A large chunk of value, and even more of the capture, will come from closed-source frontier models that continuously eat their way up the value chain.</p><p>This sounds like a damning indictment of open-source&#8212;it needn&#8217;t be. Larger and more costly models necessitate higher variable costs (inference) passed along to customers. If you spend $10 billion on a training run, it <em>must</em> be paid for. Current frontier models demonstrate this reality, GPT-4 costs 20x as much per token compared to GPT 3.5. Moreover, the additional performance doesn&#8217;t matter for many use cases, and developers will opt for the cheaper model.&nbsp;</p><p>As model performance improves and costs rise, this tradeoff will become increasingly acute and cost sensitivity will increase. Microsoft&#8217;s Copilot product, for example, already uses a mix of GPT-4 and smaller, cheaper Phi models.&nbsp;</p><p>Multiple models are the direction we are headed towards&#8212;Satya Nadella, CEO of Microsoft, has <a href="https://www.constellationr.com/blog-news/insights/microsoft-launches-azure-models-service?ref=stanfordreview.org">commented</a> on his excitement for cheaper, custom &#8220;models-as-a-service.&#8221; Ultimately, the frontier will be expensive and not uniquely useful for many high-volume, narrowly defined applications&#8212;this is where open source can compete.&nbsp;</p><p>The massive amount of developer talent and optimization in open-source will enable the creation of highly specialized and inference-optimized models. For any niche that doesn&#8217;t require maximally performant models, the open-source community will be able to create fine-tuned models that push the performance/cost frontier for a given task. Moreover, the ability of the open source community to cover a wide variety of use cases, get close to the end user, and iterate fast to develop optimal models is unmatched&#8212;major providers simply can&#8217;t cover and iterate with the necessary pace on all fronts.</p><p>This kind of dynamic already exists in another major technology: semiconductors. Currently, expensive, cutting-edge chips (the two-nanometer ones that go in iPhones) are dominated by Taiwan Semiconductor Manufacturing Corporation (TSMC). Historically, as research costs and intensity in the industry increased, the number of cutting-edge fabrication plants decreased. Just ten years ago, we had three such manufacturers. Now, TSMC stands alone. This is logical: new plants cost billions of dollars, and machines must run 24/7/365 to make up costs. The cutting-edge fabs have captured the most value/profit; TSMC is a half-trillion-dollar company. That said, while TSMC has a sizable revenue share, it represents only a small percentage of total semiconductor volume.&nbsp;</p><p>Most chips, <a href="https://www.csis.org/analysis/strategic-importance-legacy-chips?ref=stanfordreview.org">around 95%</a>, are cheap and serve legacy needs like those for cars and industrial equipment. These chips are built on mature, deprecated nodes (18 nanometers and larger) and are all highly specialized. Texas Instruments alone has over 50,000 different semiconductor products. Despite the variety, lagging edge chips remain cheap, widely manufactured commodities. The parallels to AI are striking. Already, Azure provides access to <a href="https://seekingalpha.com/article/4694823-microsoft-corporation-msft-j-p-morgans-52nd-annual-global-technology-media-and-communications?ref=stanfordreview.org">1700 distinct models</a>&#8212;the vast majority of which are not at the frontier. High-performance, low-volume products capture the most value, attention, and investment. Yet, the long tail of cheap, lagging edge and specialized products will ultimately account for much of the volume and core functionality.</p><p>Interestingly enough, US <a href="https://www.tomshardware.com/tech-industry/semiconductors/us-sanctions-transform-china-into-legacy-chip-production-juggernaut-production-jumped-40-in-q1-2024?ref=stanfordreview.org">dependence</a> on these mature Chinese chips appears to be an emerging national security issue in its own right. Similar concerns show up in the open-source debate. Many argue against open source, citing national security fears and US-China competition. There is merit to this&#8212;better models are <a href="https://developers.googleblog.com/en/gemma-family-and-toolkit-expansion-io-2024/?ref=stanfordreview.org">useful in training better</a> models. That said, for now, the <a href="https://www.semianalysis.com/p/openai-is-doomed-et-tu-microsoft?ref=stanfordreview.org">quality of models</a> coming out of strategic competitors like China is competitive with US open source. If performance gaps were to widen, the conversation would change. But, at the present moment, <a href="https://www.dlapiper.com/en/insights/publications/2024/02/californias-sb-1047?ref=stanfordreview.org">bans</a> seem premature. This appears especially true given the scale of existing IP theft.&nbsp;</p><p>American adversaries <a href="https://www.dwarkeshpatel.com/p/dario-amodei?ref=stanfordreview.org">can&#8217;t stop state actors</a> from stealing model weights&#8212;they may already <a href="https://www.justice.gov/opa/pr/chinese-national-residing-california-arrested-theft-artificial-intelligence-related-trade?ref=stanfordreview.org">have</a> access. Banning open source on national security grounds would do little to slow our rivals but would kneecap a nascent (and valuable) domestic industry. Let&#8217;s not make that mistake.</p>]]></content:encoded></item></channel></rss>